Alshafee Ateeg

Experience

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  MTN Sudan

  Sept 2014 - Apr 2019

  Support in Perform ad-hoc and systematic analysis for all areas related to marketing activities (Churnmanagement, budgeting. Pricing, Customer Value Development and BTL campaign effectiveness).Track subscribers and revenue trends and identify key drivers that affect the growth factors.Support customer experience and churn team with new churn reasons. Executing a monthly analysis to extract insight on customer behavior.Support the executing of the new campaigns & Churn Management initiativesExecute and Monitor pre/post campaign analysis, measure effectiveness of campaigns and try to increase result as per customer behaviors.Develop new way to measure the impact of the CVM or retention campaignsSupport the CVM and retention team with advanced analytics to enhance the customer activity level Ensure the data-mart conceptual structure to meet and serve changing marketing data Requirement Show less

  • Reporting & Marketing Information Manager

    Oct 2018 - Apr 2019

  • Consumer Analytics Specialist

    Sept 2014 - Sept 2018
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  MTN Eswatini

  Aug 2017 - Nov 2017

  Consumer Analytics Consultant

  Inter-OPCO Job Rotation at MTN Swaziland hold the position of consumer analytics consultant within the consumer marketing department from Aug 2017 to Nov 2017 (support all the marketing area with the customer insights ). Presenting the finding in concise manner to the senior management.Develop micro segmentation for more understanding of customer’s behaviors and needs.Work closely with CVM team to provide them with ad-hoc analysis, campaign’s management (generating BTL lists based on specific criteria), arrange weekly campaigns activities (Up-sell, Cross-sell, Retention Offers).pilot analysis starting from extraction the list for the targeted customer until seeing the impact of the pilot result,create new segmentation based on discovered insight.Preparing business cases for incentive based BTL campaigns share result with management and stakeholders inEnsure that the insight analysis is addressing the strategic objectives and have sound track on the different management unit actions. Show less

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  Omantel

  May 2019 - Feb 2021

  CVM and Analytics specialist
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  Beyond ONE

  Mar 2021 - now

  • Senior Manager-Customer Lifecycle Management (Mobile & Fintech)

    Oct 2024 - now

  • CVM & Analytics Manager

    Mar 2021 - Sept 2024