
Edmund Niew
Cost Controller

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About me
Director Of Marketing & Business Development
Education

TARC College
2001 - 2003Diploma in Computer Science
SMK Dato Lokman
1997 - 2001SPM
Experience

Trend Matrix Sdn Bhd
Mar 2005 - May 2008Cost ControllerPrevious Working Experience: Cost Controller at Trend Matrix Sdn BhdJob Scope: As a Cost Controller at Trend Matrix Sdn Bhd, I was responsible for overseeing and managing the cost control processes for various high-profile outlets, including Beach Club, Rum Jungle, Poppy Garden, Passion, and Nouvo. My key responsibilities included:Budget Management: Developed and managed budgets for each outlet, ensuring that all operations stayed within financial limits while maximizing profitability.Expense Monitoring: Regularly reviewed and analyzed expenses, identifying areas of overspending and implementing corrective measures to control costs effectively.Inventory Control: Managed inventory levels to prevent stock shortages or excess, optimizing ordering processes and minimizing waste.Vendor Negotiations: Negotiated with suppliers to secure the best pricing for goods and services, ensuring cost-effectiveness without compromising quality.Cost Reporting: Prepared detailed cost reports and analyses, providing insights to management on cost trends and recommendations for improvement.Compliance & Audits: Ensured all cost control practices adhered to company policies and industry standards. Conducted internal audits to verify the accuracy of financial data and inventory records.Collaboration: Worked closely with the management and operational teams at each outlet to implement cost-saving initiatives and improve overall financial performance.This role required strong analytical skills, attention to detail, and the ability to work under pressure in a fast-paced, dynamic environment. Show less

Flams Sdn Bhd
Apr 2006 - May 2008Group Cost ControlPrevious Working Experience: Assistant Group Cost Controller at Flams Sdn BhdJob Scope: As the Assistant Group Cost Controller at Flams Sdn Bhd, overseeing outlets such as Bar Flam, Cafe Flams, Loft KL, Mezzanotte, Yee Chine, Tokyotte, and Chine Bar, I was responsible for controlling the group's costs. My role encompassed a wide range of financial and operational responsibilities, including:Cost Management & Budgeting: Controlled group costs by planning, developing, and forecasting the budgets for each outlet. Allocated budgets and established cost baselines to ensure financial targets were met.Cost Analysis & Reporting: Prepared monthly potential food and beverage cost of sales, along with daily, weekly, and monthly cost reports. Analyzed costs and recommended alternatives to optimize spending.Recipe & Menu Costing: Worked closely with the Executive Chef to prepare costing for recipes and menus, suggesting appropriate selling prices based on detailed cost analysis.Inventory & Compliance Checks: Conducted test checks on the receiving of goods at outlets to ensure compliance with procedures. Randomly tested inventory by reconciling opening and closing stock, accounting for store issues and sales.Daily Reporting & Verification: Prepared daily flash reports of food costs, verified daily outlet void control sheets, and ensured accurate financial tracking.Event Management: Attended major events with open bars, prepared P&L statements for these events, and generated banquet revenue breakdown summaries.Control & Verification: Verified and controlled complimentary bar order forms, food and beverage costs, and ensured all outlet staff adhered to the FIFO (First-In, First-Out) method for inventory management.This comprehensive role required a strong grasp of cost control principles, meticulous attention to detail, and the ability to work closely with both kitchen and management teams to achieve financial efficiency. Show less

Barworks Consultants Sdn Bhd
Apr 2008 - Jun 2011Business Development ManagerBarworks Consultants owe 2 bar 1 Cigar and wine car and 2 restorant (Bambo9 , Evissa , Breeze , HQ9 , Bamboo Deli )-Create new recipes, prepare and serve a variety of drinks and food -Plan and promote bar events and incentives to drive sales -Effectively handle customer complaints and special requests-Recruit, hire and train new staff-Performance manage staff and provide ongoing counseling and coaching-Forecast requirements and schedule staff-Set and monitor service standards for staff-Set budgets and forecast revenue objectives-Follow all product control measures including inventory management and loss prevention measures-Monitor compliance with all internal monetary control measures-Ensure all revenues, cash, credit or check are properly deposited and accounted for monitor the -integrity and functionality of all POS systems-Generate and present financial reports-Oversee cleanliness, organization and appearance of the bar area -Resolve any equipment and bar maintenance issues-Develop effective working relationships with vendors and distributors Show less

Cosmo Hotel & Spa
Jun 2011 - May 2012Food and Beverage ConsultantsAs a Food and Beverage Consultant at Cosmo Hotel and Spa in Surabaya, Indonesia, I was responsible for elevating the dining and service standards across the hotel’s culinary and beverage operations. My role involved:Menu Development: Collaborated with the Executive Chef to design innovative and appealing menus that catered to the diverse tastes of the hotel’s clientele while optimizing cost and profitability.Operational Efficiency: Assessed and streamlined kitchen and bar operations, implementing best practices in inventory management, ordering processes, and workflow to enhance efficiency and reduce waste.Staff Training & Development: Conducted comprehensive training programs for kitchen and service staff, focusing on service excellence, food safety, and hygiene standards, thereby improving overall service quality.Beverage Program Enhancement: Curated a unique and balanced beverage menu, including signature cocktails, wine selections, and non-alcoholic options, ensuring alignment with the hotel’s brand and clientele preferences.Guest Experience Improvement: Worked closely with management to enhance the overall guest dining experience, from service delivery to ambiance, ensuring high satisfaction rates and positive feedback.Cost Control & Profitability: Implemented cost control measures, including portion control and supplier negotiations, to maximize profitability without compromising on quality.This consultancy role required a deep understanding of the food and beverage industry, a strategic approach to operations, and a focus on delivering high-quality guest experiences. Show less

Gatecrasher Indonesia
Jun 2012 - Jul 2014General ManagerGatecrasher Indonesia, a UK-based franchise, is a prominent nightlife venue with 10 Executive VIP rooms and 2 main halls, catering to an upscale clientele.As the General Manager, I held full responsibility for the operational and strategic management of Gatecrasher Indonesia, focusing on delivering exceptional guest experiences while achieving financial objectives. My key responsibilities included:Operations Management: Led daily operations across two large kitchens and four bars, ensuring efficient service and high standards in a fast-paced, high-volume environment.Financial Management: Developed and controlled the annual budget, including expenses, sales, and net revenue targets. Implemented cost-saving strategies and optimized financial performance.Vendor & Inventory Control: Managed scheduling, ordering, and inventory, maintaining strong relationships with vendors to ensure optimal pricing and product quality.Contract Negotiation: Negotiated year-long contracts with the liquid principal company and secured agreements with top DJs, live bands, and local artists, enhancing the venue’s entertainment offerings.Waste Control: Established and enforced waste control policies, reducing costs and improving overall profitability.Team Leadership: Supervised a diverse team, including Assistant Managers, supervisors, and frontline staff. Developed service standards and training manuals to ensure consistent, high-quality service.Customer Experience: Enhanced the overall guest experience by refining service protocols and curating premium entertainment options, reinforcing Gatecrasher Indonesia’s reputation as a top-tier nightlife destination.This role demanded a strategic approach, strong leadership, and operational expertise, all crucial in maintaining Gatecrasher Indonesia’s position as a leading venue in the competitive nightlife industry. Show less

Founder and Operator of Uncle Jack's Kitchen, Surabaya, Indonesia
Jan 2014 - Jun 2017Managing Director | PT Golden Harvest Food and Beverage ConsultantsManaging Director | PT Golden Harvest Food and Beverage ConsultantsFounder and Operator of Uncle Jack's Kitchen, Surabaya, IndonesiaAfter establishing my own company, PT Golden Harvest Food and Beverage Consultants, I took on the role of Managing Director, overseeing all aspects of the business. One of my key projects was the successful launch and management of Uncle Jack’s Kitchen, a Fusion Malaysian cuisine restaurant located in the west side of Surabaya.Key Achievements:Concept Development: Designed and implemented the concept for Uncle Jack’s Kitchen, focusing on introducing Fusion Malaysian dishes to the Surabaya market, catering to both local and expatriate communities.Restaurant Layout & Capacity: Strategically planned the restaurant layout, with a non-smoking area on the first floor accommodating around 40 guests, and a smoking area on the second floor with a capacity of 30 to 40 guests.Operations Management: Managed day-to-day operations, including menu planning, procurement, staff training, and customer service, ensuring a seamless and enjoyable dining experience for all guests.Branding & Marketing: Developed the branding and marketing strategy for Uncle Jack’s Kitchen, positioning it as a unique dining destination in Surabaya and driving customer engagement through various channels.Financial Oversight: Oversaw the financial performance of the restaurant, ensuring profitability through effective cost management, pricing strategies, and operational efficiency.This role required strong leadership, a deep understanding of the food and beverage industry, and the ability to create a compelling dining experience that resonated with the local market. Show less

PT. Phoenix Global Indonesia
Jun 2015 - Jul 2020Director Of Marketing And Business DevelopmentAs a Co-Founder and Director of Marketing and Business Development in the company, I was integral to the establishment and expansion of Phoenix Darts Indonesia. Our company specializes in coin-operated digital soft-tip dart machines with advanced online gameplay features, holding the largest market share in the industry with over 800 VS Phoenix-S Dart machines across Indonesia.Key Responsibilities:Client Relationship Management: Cultivated and maintained strong relationships with clients in Central Java, East Java, Sulawesi, Kalimantan, Nusa Tenggara, Ambon, and Papua. Ensured client satisfaction and supported their needs effectively.Event Planning & Management: Organized and executed dart tournaments and product presentations. Managed logistics, scheduling, and event coordination to enhance brand visibility and client engagement.Logistics & Inventory: Oversaw the logistics of processing shipments, updating records, and managing inventory to ensure efficient operations and timely delivery.Strategic Growth: Developed and implemented strategies to drive financial growth and customer satisfaction. Conducted business meetings with prospective clients and promoted our products to address and anticipate client needs.Contract Negotiation: Negotiated contracts with clients and suppliers, ensuring compliance with legal standards. Managed supplier relationships and maintained effective communication.Sales & Marketing: Led marketing efforts, including social media campaigns, to boost sales and market presence. Maintained detailed records of sales, revenue, and invoices, providing after-sales support and feedback.Jawa Darts Association: Managed and developed the Darts Association, fostering community engagement and expanding our influence within the region.In this role, I combined strategic leadership with hands-on management to drive the success of Phoenix Darts Indonesia, ensuring our position as a market leader while delivering exceptional service and growth. Show less

CV. Lima Sekawan ( Barrel`s Sport Bar)
Jun 2018 - Jun 2020Co-Founder & Director of OperationsAs a Co-Founder and Director of Operations at CV. Lima Sekawan, overseeing Barrel's Sport Bar, I played a key role in managing and operating this dynamic fusion bar and restaurant. Barrel’s Sport Bar is renowned for its innovative approach to darts, pool, and casual relaxation.Key Responsibilities:Operational Management: Directed the day-to-day operations of the sport bar, ensuring efficient service and a high-quality customer experience. Managed all aspects of bar and kitchen operations.Marketing & Promotion: Developed and executed marketing, sales, promotion, and advertising strategies to drive traffic and enhance the bar's brand presence.Point of Sales System: Utilized knowledge of Point of Sales (POS) systems to streamline transactions and inventory management, ensuring accuracy and efficiency.Team Leadership: Supervised three management staff and 22 employees. Fostered a positive work environment through team-building initiatives, including sales contests and efficiency efforts.Inventory Control: Established and maintained an inventory control program, leading to consistent product inventory and a food cost percentage average of 45% over a 12-month period.Staff & Vendor Training: Coordinated training sessions with vendors and restaurant employees to ensure high standards of service and operational excellence.Contract Negotiation: Negotiated contracts with DJs, live bands, and local artists, securing high-quality entertainment to enhance the bar's appeal and customer engagement.Meetings & Communication: Conducted weekly meetings with staff and employees to address operational issues and foster team cohesion. Held monthly meetings with owners to report on performance and strategic initiatives.In this role, I combined operational oversight with strategic marketing and team management to drive the success of Barrel’s Sport Bar, ensuring a compelling and enjoyable experience for guests while achieving business objectives. Show less

Golden Harvest Solution
Jan 2021 - Jun 2022Managing DirectorManaging Director | Golden Harvest SolutionMaster Franchiser for Ampang ENF Express LogisticAs Managing Director at Golden Harvest Solution, I spearheaded the master franchising for Ampang ENF Express Logistic, a leading domestic express logistics service provider in Malaysia. My role encompassed strategic leadership and operational oversight to ensure the seamless delivery of logistics solutions.Key Responsibilities:Timely Deliveries: Ensured that all products were delivered on time, within budget, and to the required specifications, maintaining high standards of service.Inventory Management: Oversaw inventory levels to ensure adequate stock for operations, minimizing delays and optimizing resource use.Supply Chain Efficiency: Identified and implemented improvements in the supply chain, such as optimizing shipping routes and reducing fuel consumption to enhance operational efficiency.Shipping Operations: Coordinated shipping logistics, including hiring and scheduling drivers, to ensure timely and efficient delivery operations.Vendor Relations: Built and maintained relationships with vendors and suppliers, securing the best prices for materials and services, and ensuring cost-effective procurement.Budget Preparation: Developed and managed budgets for shipping operations based on projected demand, ensuring financial control and effective resource allocation.Franchising Management: Structured and managed franchising agreements, ensuring compliance with franchise standards. Focused on the development of new franchising outlets to expand market reach.In this role, I effectively combined strategic planning with operational management to drive the success of Ampang ENF Express Logistic, enhancing service quality and operational efficiency. Show less
Licenses & Certifications
- View certificate

The Fundamental of Digital Marketing
Google Digital GarageJul 2022
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