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Marko Ristic

Marko Ristic

BTL Executive

Followers of Marko Ristic647 followers
location of Marko RisticLuxembourg

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  • Timeline

  • About me

    Digital growth and product @Subly

  • Education

    • Faculty of Technical Sciences, University of Novi Sad

      2006 - 2011
      MSc Graphic Engineering and Design

    • Digital Marketing Institute

      2011 - 2012
      PgDip Digital Marketing Distinction

  • Experience

    • Leo Burnett

      Oct 2005 - Feb 2006
      BTL Executive

      I was responsible for execution and evaluation of BTL activities.

    • ProCredit Bank a.d Belgrade

      Jul 2006 - Feb 2011

      Improved operational processes to improve CX, organised sales and event activities with internal and external stakeholders, and managed digital transformation projects for the B2B partnership network. My tasks included acqusition of new and customer care of existing clients, monitoring of client's business, and audit of the market.

      • Product Development Manager

        Sept 2007 - Feb 2011

      • Business Cooperation Officer

        Jul 2006 - Sept 2007

    • GreenBee - eco toys

      Dec 2012 - Dec 2016
      Business Owner

      greenBee aimed to influence a positive change in our consumption behaviour.Developed the business, created and executed online multichannel strategies to maximise profit and growth (in 2 years grew revenue by more than 400%).

    • Which?

      Jun 2014 - Jan 2015
      Web Analytics / Digital Project Management

      Improved digital content strategies with quantitative and qualitative recommendations. Collaborated with editorial teams to increase conversion rates, engagement and SEO. For example, improved the engagement rate by more than 200%.

    • Agenda21

      Mar 2015 - May 2017
      Senior Digital Analyst

      Led digital multichannel marketing projects, activated data-driven strategies and CRO programmes. Identified growth opportunities across online channels by using analytics and insights, consulted on adtech / martech implementation for improved ROAS performance, and data activation.

    • Digitas UK

      May 2017 - Dec 2017
      Senior Digital Analyst

      Consulted on creation of strategic, data-driven and MarTech solutions. Collaborated with media teams to drive multichannel strategic improvements across EMEA, LATAM and US markets.

    • LOGDIRECT

      Sept 2018 - May 2022
      Digital Manager

      Led global digital projects.Some of the key achievements: Lifted NPS by more than 20% and engagement by more than 30%Improved lead generation rates by more than 500%

    • Subly

      May 2022 - now
      Head of Digital

  • Licenses & Certifications

    • Mini MBA

      Excel with Business
      Mar 2017

    • Certified Professional - Implementation and Manage

      Ensighten
      Nov 2016
      View certificate certificate

    • Test products on users

      OpenClassrooms
      Apr 2018

    • Google Advertising Fundamentals and Reporting & Analysis Advanced Exam

      Google
      Feb 2012

    • Agile Project Management Practitioner

      APMG International
      Oct 2011
      View certificate certificate

    • Agile Project Management - Foundation

      APMG International
      Oct 2011
      View certificate certificate

    • Activate and Measure Customer-Centric Marketing

      Google
      May 2018