Shifa M.

Experience

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  ArtbyShifa

  Jul 2020 - now

  Founder and Lead Artist

  Founding my art page and calligraphy business has yielded numerous incredible opportunities to connect with other creators, collaborate with influencers and manage various online platforms. I've used digital software and media (i.e., Procreate, Ibis Paint X, Canva, InShot, Capcut, Instagram, TikTok, Etsy) to create, edit, post, and promote content as well as communicate with customers. Managing a primarily online-based business has required keeping up with trends, using various social media strategies for better reach, and constantly working towards creating better content. Show less

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  Kitchen Stuff Plus Inc.

  Oct 2021 - Sept 2022

  Sales Associate

  Was able to complete numerous training courses regarding store policies, safety procedures, WHMIS guidelines, products and promotional events. This role allowed me to work alongside an incredible and hardworking team to deliver excellent customer service. I've used strong communication and problem-solving skills in order to address inquiries and de-escalate any issues in a proactive manner.

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  Campus Store, McMaster University

  Aug 2022 - Oct 2022

  Retail Sales Assistant

  This role provided me with the opportunity to gain and enhance customer service skills alongside an amazing team of associates and management. I've familiarized myself with multiple POS systems and how to best aid customers through navigating digital services.

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  LockIn

  Mar 2024 - May 2024

  Marketing Intern

  As a Marketing Intern during the beta-testing phase of LockIn, I conducted quality assurance testing to evaluate UI/UX and provide feedback to enhance the user experience. I actively promoted the application to students on campus and worked closely with the team to brainstorm and implement improvements based on user insights, contributing to the application’s overall success.