Aimie Schramm

Experience

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  The Carter Center

  Jan 2001 - Jan 2003

  Senior Secretary
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  Georgia Campaign for Adolescent Power and Potential

  Apr 2003 - Aug 2005

  Communications Specialist

  Marketing, communications and social media for a nonprofit focused on adolescent health.

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  Georgia Campaign for Adolescent Power and Potential

  Nov 2009 - Nov 2011

  Development Manager

  Fundraising, writing and event planning for a nonprofit organization focused on adolescent health.

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  Arby's Foundation

  Nov 2011 - Dec 2013

  Development and Communications Supervisor

  Responsible for marketing and communications for the multi-million dollar charitable giving arm of Arby’s Restaurant Group, Inc.Identified, developed and implemented integrated strategic marketing, communications and public relations plans; Arby’s Foundation received 2013 PRSA Georgia Phoenix Award for Excellence in Public RelationsManaged and executed a six-week national restaurant fundraising program for over 2,000 restaurants, setting a 2013 system record of raising $3.1 million for charity Wrote communications, including speeches and presentations, for Foundation staff and Arby’s C-level executives Led and collaborated on cross-functional initiatives within Arby’s brand marketing, corporate communications, advertising, digital and operations departments Utilized and coordinated Arby’s brand assets, charity partners, external agencies and community organizations to achieve communications goals on multiple national consumer-facing initiatives Advised on legal issues, including advocacy, contracts, intellectual property and state registration compliance Managed budgets up to $3 million for national fundraising, public relations, internal and external production, and special projects Special event project management and support including press conferences and sponsor events nationally, serving as a spokesperson when appropriate Created and managed editorial calendar, press releases, website and social media Show less

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  Arby's Restaurant Group, Inc.

  Dec 2013 - Dec 2014

  Corporate Communications Manager

  Develop and execute strategic internal and external communications plans to support business objectives through successful and efficient brand marketing launches Manage planning, execution and budget of worldwide franchise convention and tradeshow with 1,200 attendees, 150 exhibitors and $2 million budgetDevelop, write and publish printed and online newsletters to meet changing demands of various audiences, including 450 franchisees, 70,000 restaurant team members and 350 corporate employees Provide strategic direction and support for external crisis communications by serving on the first response crisis team Increase system engagement and experience through the planning, scripting and recognition at employee meetings, corporate events and innovative web-based communications Develop and produce scripts, presentations and video content for executives, corporate events and national marketing rollouts Support executive management and key stakeholders on communications plans and tactics Show less

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  The Home Depot

  Dec 2014 - Dec 2017

  Manager, Associate Communications

  Leader on a cross-functional team responsible for the company-wide and store-facing internal communications, intranet and social media for more than 400,000 associates at 2,000 locations. Editor and manager of quarterly company magazine with a budget of more than $1.4 million. Manager of company intranet news with the goal of taking employee engagement to the next level. Leads internal communications strategy for quarterly earnings releases.

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  Moen Incorporated

  Jan 2018 - Feb 2022

  Senior Employee Communications Manager
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  Fortune Brands Global Plumbing Group

  Jul 2018 - Feb 2022

  Responsible for company-wide strategic internal communications for nearly 5,000 associates across North America, U.K., China and South Africa for Moen, the #1 consumer faucet brand in the U.S., and our five global luxury brands in the House of Rohl portfolio. Manage executive communications, employee events, and an award-winning employee mobile app. Leads or supports multiple DE&I programs. Lead corporate charitable giving for the U.S. Responsible for company-wide internal communications for more than 4,500 associates across North America, U.K., China and South Africa for Moen, the #1 consumer faucet brand in the U.S., and our five global luxury brands in the House of Rohl portfolio. Manage executive communications and an award-winning employee mobile app. Lead corporate charitable giving strategy for the U.S.

  • Director, Employee Communications

    Oct 2019 - Feb 2022

  • Senior Employee Communications Manager

    Jul 2018 - Feb 2022
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  Fortune Brands Innovations

  Feb 2022 - now

  Director Corporate Communications

  Responsible for companywide strategic internal communications.