
Pascal Jansen
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About me
UX lead bij KYP. Oprichter van Studio Drivenbylight.
Education

Hogeschool Rotterdam
2004 - 2006Interaction DesignStarted my own branding agency Anewbrand.

Willem de Kooning Academy Rotterdam
2006 - 2010Bachelor AdvertisingAdvertising - Art direction
Experience

Anewbrand
Jan 2006 - Jan 2011OwnerBrands worked for: Tracé Groep, Cardiologiecentrum Care for Heart, Secure Cyber Communications, Bulman, MJ Inkomensadvies, REMU, Renovare, SECWATCH, SECWATCHED, HAAR, Dinoboys and Kwalitex Serres en Veranda's

Grey Amsterdam
Sept 2008 - Feb 2009Intern art directorIntern art directorBrands worked for:Fortis Bank Nederland and VISA

G2 Amsterdam
Feb 2009 - Jun 2009Art directorArt directorBrands worked for: GlaxoSmithKline, Procter & Gamble and Loctite

TBWA\NEBOKO RETAIL
Jul 2009 - Aug 2009Art directorArt directorBrands worked for: McDonald's, Pink Ribbon, Albert Heijn, KPN and PRAXIS

WWAV
Apr 2010 - Jun 2011Interactive creativeInteractive creative at WWAVBrands worked for: Greenpeace, KWF Kankerbestrijding, Het Nederlandse Rode Kruis, Hartstichting, Alzheimer Nederland, oneMen, Natuurmonumenten, Ronald McDonald Kinderfonds, Samenwerkende Hulporganisaties, Plan Nederland and Oxfam Novib.

TWC Apps
Jul 2011 - Mar 2017UX designerBrands worked for:The Walt Disney Company, Takeaway.com, Schiphol Group and TripAdvisor

Essense Service Design
Mar 2017 - Apr 2024Senior Visual DesignerBrands worked for:IKEA (Ingka Group Digital), Rabobank, PostNL, Randstad Global, European Investment Bank, European Investment Fund and Philips

Studio Drivenbylight
Jan 2020 - nowOprichterVideoproductie: Pre-productie, (aerial)productie en post-productie.

KYP Project
Apr 2024 - nowUX LeadAs UX Lead at KYP, I drive the continuous enhancement of our SaaS construction software suite, focusing on streamlining and elevating the entire user experience. Through direct engagement with users in the field, we gain invaluable insights that shape our platform's evolution. This user-centric approach has led to comprehensive improvements across our user experience, interface design, and brand identity, including the implementation of our new design system Promise. The result is an increasingly intuitive and powerful platform that serves our core mission: empowering builders to build better.My work spans across our full product portfolio, including KYP Project (available on iOS, iPadOS and Android), KYP Plan, and KYP Process, ensuring a cohesive and seamless experience across all platforms. Show less
Licenses & Certifications

Design Thinking
VersdenkersJul 2024
EASA A1/A3 Categorie Open
Dutch Drone AcademyJan 2021
Effectief Communiceren
YEARTH AcademyAug 2019- View certificate

Fundamentals course on After Effects
Motion Design SchoolNov 2019 
Open Water
PADIAug 2003
Languages
- enEnglish
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