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Sanjib (Phukan)

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About me
Sr Divisional Manager (North) at TATA Hitachi Construction Mchinery Company Limited
Education

Assam Engineering College
1986 - 1991Bachelor of Engineering (BE)- Mechanical Engineering First class with honours (72.1%)B.E (Mechanical) + EGMP (IIM Luknow)
Experience

Tata Motors
Jan 1995 - Dec 2007Accountability: Managing Growth of sales & market share through dealer network Establishing dealer network and promoted development through financial / marketing / training support. Establish & Monitor Sales process adherence, CRM & DMS at dealerships Overseeing the negotiation and finalization of profitable financial packages with financiers for dealers’.Highlights: Holds the distinction of boosting the SSI ratings continuously by applying systematic approach. Facilitated the breakthrough sale of first construction equipment of Tata to Indian Army, 1999. Consistently attained 75% volume growth & 5% market share growth every year in passenger car business. Each year the targets achieved and exceeded. All the corporate, PSUS and state government departments of Eastern India are being handled directly. Launched Indica, Indigo successfully . Brand wise strategy formulated and executed successfully. Targeted taxi and CSD segment by increasing field activities and increased market penetration by strengthening network. Show less
Regional Dealer Development Manager - East
Apr 2004 - Dec 2007Manager
Jan 1995 - Mar 2004

Mahindra Group
Jan 2007 - Aug 2014Dy.General Manager -Regional Sales-NERAccountability: Managing growth of Sales Volume & Market share in auto sector by formulating the long / short-term strategy through dealer network, Forecasting, new product roll out, advertising / marketing campaign coordination, promotions / events management, etc. Team Development & team Building Evaluating the sales / market trends, training own and dealers’ sales team to achieve business objectives. Establish customer centric processes at dealershipsHighlights: Turnaround the region from average 200 volume per month to 1400 volume per month in 7 years and 20% market share growth each year. Exceeded Sales target each year each segment (eg uv,suv,car,pick up,Maxximo,S1Ton) and able to increase growth in market share & volume significantly Brand wise strategies formulated and executed successfully. Strengthen the existing network and increase market penetration by establishing Primary & secondary outlets in smaller towns. Increase 4wd vehicle sale in hilly areas by increasing field activities Show less

Tata Hitachi Construction Machinery Company Private Limited
Oct 2014 - nowManaging Marketing of Contruction Equipment Business of Northern part of India To Manage Construction Equipment business (Sales & after sales service back up) of North East Part of India
Sr Divisional Manager (North)
Apr 2018 - nowSr.Divisional Manager -E1
Oct 2014 - now
Licenses & Certifications

Execuive General Management Programme ,IIM Luknow
Indian Institute of Management, LucknowOct 2010
Volunteer Experience
Leadership role
Issued by Mahindra & Mahindra on Dec 2008
Associated with Sanjib (Phukan)
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