Daan De Kroon

Daan De Kroon

Account Manager

Followers of Daan De Kroon614 followers
location of Daan De KroonApeldoorn, Gelderland, Netherlands

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  • Timeline

  • About me

    Brand & Product Manager at BOTI Europe B.V. - Big On Toy Innovation!

  • Education

    • De Heemgaard

      2007 - 2009
      Havo, Economie en Maatschappij

      De Heemgaard is een christelijke scholengemeenschap waar kinderen terecht kunnen voor het volledige programma van de mavo, de havo en het atheneum, eventueel aangevuld met het vak Latijn. Buiten dat er kwalitatief goed onderwijs wordt gegeven, heeft De Heemgaard volop mogelijkheden voor leerlingen om eigen keuzes te maken.

    • Christelijke Hogeschool Ede

      2009 - 2014
      Communicatie B Communicatie

      De CHE biedt tien hbo-opleidingen, een hbo-master en zes lectoraten op het gebied van verpleging, sociale studies, theologie, (basis)onderwijs, journalistiek en communicatie en zakelijke en personele dienstverlening. Hierdoor beschikt de CHE over een schat aan hooggekwalificeerde kennis, ervaring, expertise en faciliteiten.

  • Experience

    • Intercol BV

      Aug 2012 - Feb 2013
      Account Manager
    • Nederlands Dagblad

      Feb 2014 - Aug 2020
      Game Reviewer
    • BOTI Global Ltd.

      Feb 2014 - Jun 2014
      Marketing Intern
    • BOTI Global Ltd.

      Sept 2014 - now

      As the Brand & Product Manager at BOTI Europe B.V. I am involved with the strategic development and execution of comprehensive brand initiatives. My role involves collaborating cross-functionally to ensure brand consistency, overseeing the creation of captivating marketing materials, and conducting in-depth market research to stay ahead of industry trends. Through effective project management and a keen understanding of consumer behavior, I've contributed to the growth and recognition of multiple brands that are part of the BOTI portfolio within an ever changing and competitive toy industry. Show less As the E-commerce Manager at BOTI Europe B.V. I was entrusted with the strategic leadership and optimization of our online retail presence in the ever-evolving toy industry.During the 6 years of experience in this pivotal role, I have successfully crafted and executed e-commerce strategies that have significantly elevated our online sales and digital brand presence.My responsibilities span the comprehensive management of e-commerce platforms, ensuring seamless operations between BOTI’s involved departments such as Logistics and Sales in collaboration with our customers such as Amazon and Bol.com. I have played a key role in optimizing product listings, utilizing compelling visuals and accurate descriptions to drive sales and captivate our diverse audience. Show less As the Marketing Coordinator at BOTI Europe B.V. I was responsible for supporting and executing comprehensive marketing initiatives.During my period as a Marketing Coordinator, I contributed to the development and implementation of creative marketing strategies that effectively promoted our products and elevated brand awareness.My responsibilities included coordinating various aspects of marketing campaigns, from ideation to execution. I actively participated in the creation of engaging promotional materials, both digital and print, contributing to the visual identity and appeal of our products. Show less

      • Brand & Product Manager

        Aug 2023 - now
      • E-Commerce Manager

        Aug 2017 - Dec 2023
      • Marketing Coordinator

        Sept 2014 - Dec 2023
  • Licenses & Certifications

    • Communicatie B

      Christelijke Hogeschool Ede