
Chuck B.
Director of Marketing & Programming

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About me
CEO & Executive Director | Board Member | Nonprofit Alchemist
Education

Nazareth College of Kalamazoo
-BA English Summa Cum Laude
Vanderbilt University
-Doctor of Education - EdD Leadership and Learning in Organizations
University of Michigan
-MPP Public Policy.webp)
Université Paris Sorbonne (Paris IV)
-Post Bach Literature
Quantic School of Business and Technology
-EMBA Leadership
Experience

The King Arts Complex
Jan 1996 - Jan 1999Director of Marketing & ProgrammingIntegrated and managed marketing, membership, and programming operations, as well as developed audience participation programs.

Illinois Alliance for Arts Education
Jan 1999 - Jan 2001Managing DirectorCoordinated and implemented the organization’s first statewide arts education conference funded entirely through private sponsorships, donations and attendee fees

Heartland Alliance
Jan 2001 - Jan 2016Director of Donor Development, Chief Development Officer, Director of DevelopmentHHA/HHO acquired Vital Bridges in 2011. Since 2001, I’ve served in various senior level development roles (at various times) to expand mission awareness through fundraising, marketing/PR and outreach. I was fortunate to have a long tenure as a staff member and a volunteer throughout which I successfully managed staff, volunteers and interns; drafted and monitored budgets; oversaw daily fundraising operations; aggressively increased marketing/social media footprint; and, staffed board, events and ad hoc committees. ➢ Wrote and implemented extensive donor survey to gauge giving behavior. Redesigned major gifts and individual giving program based on donor trends, increasing net gift, and decreasing overall production costs➢ Increased the organization’s brand identity: managed digital and print material redesign, resulting in increased media hits and coverage, event attendance, and website activity. Initiated organization’s social media presence ➢ Doubled the attendance of Chefs and the City, a signature event, to nearly 550, while increasing its net revenue 100 percent➢ Worked across departments and coordinated the transition of signature and community events into the central organization➢ Liaison position between HA and HHO linking fundraising activities, increasing collaboration and minimizing duplication, as well as special project team manager on initiatives to increase HHO’s capacityHeartland Health Outreach (HHO) & Heartland Alliance (HA), Chicago: 2015 – 2016Vital Bridges, Chicago: 2006 – 2010 & 2001 – 2002Volunteer Consultant: 2002 – 2006 & 2010 – 2015 Show less

CARE USA
Jan 2002 - Jan 2004Director for Development; Director of Special ProjectsStrengthened and institutionalized relationships with major donors ($5K+) by connecting them to CARE’s rich history. Researched and cultivated new individuals, organizations and foundations to long-term support, while opening new marketing and co-branding relationships with corporations to exceed fundraising goals. ➢ Successful track record of soliciting five-plus figure major gifts leading to a 20 percent increase in the portfolio’s revenue from major donors who resided throughout the United States, primarily in the Central Region➢ Member of team that doubled its revenue goal to $4.5 million over the course of 18-months Show less

Middle Coast LLC; Independent Consultant
Jan 2004 - nowPrincipal ConsultantConsulting services include mission branding; strategic, fundraising and business planning; major gifts; annual appeals/direct mail; grant prospecting/writing; special event planning/implementation; feasibility studies; capital/emergency campaigns; marketing/PR/social media; and multi-channel campaigns. Clients included: University of Michigan, Ross School of Business; Military Religious Freedom Foundation; SOLV Oregon; Michigan Community Service Commission; Healthcare Alternative Systems; and Rosalyn Carter Institute for Caregivers, among others.➢ Redesigned and implemented the Center for the Advancement of Science in Space fundraising program; consulted and transitioned the organization to a new customer relationship management (CRM) data system to better meet development needs➢ Led Rosalyn Carter Institute for Caregivers, Angaza Foundation for Africa Reporting and the United States Healthful Foods Council through the strategic and fundraising planning➢ Opened eight additional retail doors for Claudio Riaz Inc, securing the three largest opening orders through cold calls Show less

Howard Brown Health Center
Jan 2010 - Jan 2011VP, Community Affairs and Chief Development OfficerHired to address the starkest crisis the organization faced in its 37-year history, I was the chief architect and manager of The Lifeline Appeal – a multichannel fundraising/PR/marketing campaign. The 50 day campaign was a success on all fronts and closed at $750,000+ – 50 percent over goal. I led the organization’s fund development and earned income programs and managed and mentored a department of four staff, interns and volunteers to meet the needs of a $18 million dollar healthcare organization.➢ Designed and implemented The Power of 25, Howard Brown’s first social media campaign, increasing the organization’s Facebook Friends by 900 percent (10,800+). This mini-campaign raised over $29,000 in social media donations➢ Secured 11 five – six figure special gifts for emergency fundraising campaign within five weeks➢ Recipient of The Golden Trumpet Platinum Award for The Lifeline Appeal in 2011 for best overall public relations program Show less

Thrive Counseling Center
Jan 2014 - Jan 2015Director of DevelopmentBrought on by President/CEO to build a comprehensive resource development and communications department. Lead organization to success through new fundraising and strategic planning initiatives. Staffed resource development and event committees and managed several consultants to achieve fundraising goals.➢ Raised over $160,000 net, exceeding the 2015 Spring Benefit goal by +30 percent. The highest net at that time➢ Exceeded 2014 annual appeal goal by 130 percent – engaging the board to help secure new donors Show less

Tree House Humane Society
Jan 2017 - Jan 2019Special Projects and Events ManagerManaged annual fundraisers and ancillary events; solicited sponsorships, live and silent auctions and in-kind food and spirit donations; skillfully negotiated contracts with vendors; and, coordinated volunteer management to provide donors and event attendees with the finest customer service. Staffed two ad hoc board event committees. Put in place Cat Catfe planning and launch materials.➢ Orchestrated events with budgets up to $150,000 and over 250 attendees. Planned and implemented the first on-site fundraiser hosting over 200 attendees – many visiting the new site for the first time➢ Developed personnel manual, business plan and financial analysis for on-site cafe Show less

Literature for All of Us
Jan 2019 - Jan 2021Director of DevelopmentRevamped fundraising department and established the #StillWrite Fund in response to the Covid-19 pandemic to raise over $150,000 (over 70 percent of it in 21 days) from a wide variety of stakeholders. Wrote fundraising policy manual. Staffed development and Spring Brunch committees.➢ Closed #GivingTuesdayNow $1,500 over goal, raising over $9,000. Largest Giving Tuesday in organization's history➢ Raised over $5,000 net for the Writer’s Series, the highest to date

Artspace 304
Jul 2020 - nowCEO & Executive DirectorAppointed to lead the organization through the pandemic, ensure its financial integrity, and expand the mission to represent the 25 counties of Southern Illinois. Serve as the chief executive officer, working closely with and reporting to the president and the board of directors. Steer and administer programs, advancement, finances, operations, and policy formation. Manage a growing professional staff of six and 20+ volunteers. ➢ Increased revenue from <$100k to +$600k through private and public fundraising in less than four years, hired five staff from one staff within three years, and led the board through three strategic plans with vibrant new brand, mission, vision, and values➢ Quadrupled grants to artists and organizations throughout the region, with +50 percent to BIPOC recipients; conceptualized and implemented the Southern Illinois Mural Project with the commission of five murals in year one and over 20 in year four➢ Managed acquisition of a centrally located site in the downtown arts and entertainment district of Carbondale for retail and maker space; five of the agency's most significant private grants to date; and hired staff to oversee comprehensive services➢ Refocused programs on the cultural arts and the intersection with the humanities, providing outreach to underserved communities Show less
Licenses & Certifications
- View certificate

Illinois Safe Food Handling Certificate
ANSIApr 2017 - View certificate

International Certified Food Safety Manager (ICFSM)
My Food Service License LLCApr 2018
Honors & Awards
- Awarded to Chuck B.Golden Trumpet Platinum Award for The Lifeline Appeal Publicity Club of Chicago Apr 2011
- Awarded to Chuck B.Summa Cum Laude Nazareth College
Volunteer Experience
Vice Chair Board of Directors
Issued by Yeiser Art Center on Dec 2024
Associated with Chuck B.Panelist
Issued by Illinois Department of Human Services on Feb 2023
Associated with Chuck B.Panelist
Issued by United States Congressional Art Competition on Mar 2022
Associated with Chuck B.Member
Issued by Carbondale Arts and Entertainment Project on Sept 2021
Associated with Chuck B.Board Member
Issued by Illinois Local Arts Network on Jan 2021
Associated with Chuck B.Advisory Board Member
Issued by Arts Alliance Illinois on Jan 2021
Associated with Chuck B.Committee Member
Issued by Illinois Capital Development Board on Jul 2024
Associated with Chuck B.Grant Panelist
Issued by Illinois Arts Council Agency on Jan 2021
Associated with Chuck B.Fundraising Volunteer and Consultant
Issued by COOK COUNTY HEALTH FOUNDATION on Jan 2018
Associated with Chuck B.Second Hand Thrift Volunteer
Issued by ReVive Center for Housing and Healing on Jan 2013
Associated with Chuck B.Fundraising Volunteer-at-Large and Consultant
Issued by Heartland Health Outreach, Inc. on Jan 2010
Associated with Chuck B.Domestic Corps Advisory Board Member
Issued by University of Michigan Ross School of Business on Jan 2005
Associated with Chuck B.Volunteer-at-Large
Issued by CARE Action Network on Jan 2004
Associated with Chuck B.Steering Committee Member
Issued by Share Our Strength on Jan 2001
Associated with Chuck B.Steering Committee Member
Issued by Bank One NA "One for One Program" on Oct 1996
Associated with Chuck B.Steering Committee Member
Issued by Kennedy Center for Arts Education Network on Jan 1999
Associated with Chuck B.Grassroots Advocacy Committee Member
Issued by Association of Performing Arts Presenters on Jan 1997
Associated with Chuck B.Performing and Visual Arts Grants Panelist
Issued by Ohio Arts Council on Jan 1998
Associated with Chuck B.Steering Committee Member
Issued by Bank One NA "High 5 Ticket for the Arts" on Jan 1997
Associated with Chuck B.Executive Committee Member
Issued by Columbus Arts Marketing Council on Jan 1996
Associated with Chuck B.
Languages
- enEnglish
- frFrench
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