Paul Middleton

Experience

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  Arizona Diamondbacks

  Mar 2010 - Oct 2010

  Media & Player Relations Intern

  Compile daily clips (print and TV). Assemble daily stat pack. Coverage of press box responsibilities. Copy daily materials for media members, and assist with post-game notes. General office responsibilities.

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  Phoenix Suns

  Nov 2010 - May 2012

  Newsroom Intern

  Manage/assist with website and content development. Postgame website updates responsibilities and website management. Assist with pre-game and post-game interviews of players and coaches. Help Suns.com newsroom with statistical research, social media management (Facebook, Twitter, Foursquare). Coordinate with interdepartmental activities for organizational events. Prepare and execute pre-, post-, and in-game events and promotions. Support the newsroom with blog, article, and website related activities and projects. Show less

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  Oakland Athletics

  Feb 2011 - May 2011

  Spring Training Stadium Operations Manager

  Effectively manage game-day operations for a Major League Spring Training game. Successfully set up and tear down each game as required by sponsorship fulfillment and marketing needs. Interact and coordinate with hired group of interns, volunteer usher team, security/DPS force, and EMS services during in game situations. Prepare and teach employees how to carry out game-day ops. Understand and carry out the management of all pre-season and post-season duties, securing the correct equipment and contacts to have carryout each game. Show less

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  Yelp.com

  May 2012 - Aug 2012

  Account Executive

  Managed my own leads and drive the full sales cycle from prospecting to closing dealsScheduled client introductions and meetingsEducated my clients around the power of Yelp's online advertisingMade high-volume (80+) outbound sales calls to local business owners each dayBuilt lasting, mutually beneficial relationships with clients

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  Orchard: Africa

  Aug 2012 - Dec 2015

  Creative Director

  Responsible for all marketing and communication efforts, for the organization. I am the main resource for all branding of the organization and am responsible for maintaining the integrity of our present brand and products as well as design any new materials needed by the organization. This includes all videography, photography, graphic design, and motion graphics.

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  Fountain Springs Community Church

  Jan 2016 - Jan 2020

  Responsible for all internal and external communications, visual design and branding of entire church.

  • Creative Arts Director

    May 2017 - Jan 2020

  • Director of Communications and Design

    Jan 2016 - Jan 2020
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  Sun Valley Community Church

  Jan 2020 - now

  As the Executive Director of Creative Arts, I lead the creative vision and execution for all weekend services, creative processes, and various mediums of creative content, including branding, communications, and marketing. In every action, I embody and promote the distinct leadership qualities of the Sun Valley Community Church (SV) team.Staff and Financial Leadership:- Foster and lead a healthy SV staff culture across teams, aligning with the mission, vision, and strategy of Creative Arts at SV.- Oversee and manage the budget for Creative Arts, ensuring financial resources support the ministry's vision and strategy.Worship Experience:- Provide leadership for a replicable weekend worship experience across multiple locations and venues, covering all aspects such as service order, lighting, staging, video, audio, musicians, worship leaders, and broadcast.Creative Content:- Guide and direct all forms of creative content across campuses and ministries, ensuring cultural alignment.Creative Process:- Lead the creative process in collaboration with the Teaching Team, from concept to completion, ensuring consistent content delivery across all campuses and venues.- Develop systems to consistently reproduce SV culture and creative arts expression across campuses.Supervisory Responsibility:I directly supervise the Creative Arts Staff Team at SV, nurturing a healthy team culture using the SV Team Distinctives. Show less As the Director of Communications and Marketing at a growing megachurch with multiple locations:• I develop a digital strategy that positions SVCC as the contextual and innovative church it is capable of being in an area so rich in technology.• Create a digital strategy of conversion that distributes tailored content across digital platforms resulting in increased decisions for Christ and retention/engagement in SVCC community life.• Ensure all content used to promote and represent Sun Valley is reviewed and reflects our values and brand identity.• Ensure communication practices at all campuses remains consistent with our values, goals, and church-wide ministries.• Develops a system of collecting compelling stories that illustrate Sun Valley’s mission in action. Support Central Ministry Leaders in brand development for Sun Valley’s central ministries. • Work with the Executive Team as well as Central Ministry Leaders to create a comprehensive communication strategy across all distribution channels to help Sun Valley fulfill its mission and goals. • Work with Teaching Team, Central Ministry Team, and Worship/Production Team to create a communication plan for each message series. •Work closely with CMT, Human Resources, and IT to develop regular effective channels of communication within staff and congregation.• Engage in ongoing ROI and effectiveness assessment for all marketing & communication initiatives, both church-wide and campus-specific, and update strategies accordingly.• Work with Lead Pastor on strategic communication projects, ghost writing, social media, and personal brand coaching when necessary. Show less

  • Executive Director of Creative Arts

    Jul 2024 - now

  • Communications and Marketing Lead Director

    Jul 2023 - Jul 2024

  • Director of Communications and Marketing

    Jan 2020 - Jul 2024