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Aheli Mitra

Aheli Mitra

Research Associate Intern

Followers of Aheli Mitra2000 followers
location of Aheli MitraGurugram, Haryana, India

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  • Timeline

  • About me

    Google | IIFT

  • Education

    • Our Lady Queen of the Missions School

      -
      ISC 97.75, ICSE 96.8

      Activities and Societies: Technical committee member of Chiaros Quro, my school's annual cultural fest for two consecutive years.

    • St. Xavier's College (Autonomous), Kolkata

      2017 - 2020
      BSc - Bachelor of Science Economics

      Activities and Societies: Xavier's Economics Society, Bengali Literature Society, NSS

    • Indian Institute of Foreign Trade

      2020 - 2022
      MBA (IB)

      Activities and Societies: National Semifinalist- Transcend by Colgate Palmolive National Semifinalist- HCCB India Case Challenge Campus Finalist-GEP Gameplan Season 10 Campus Finalist- Bajaj Offroads Winner- MarkArc by FMS Delhi Second Runner Up- Aavishkar by Brandwagon IIFT Delhi

  • Experience

    • Indian Institute of Management, Calcutta

      May 2019 - Jun 2019
      Research Associate Intern

    • Bajaj Auto Ltd

      Apr 2021 - Jun 2021
      Octane Summer Intern

      -Analysed the electric two-wheeler market of South East Asia (Key markets: Indonesia, Vietnam, Thailand & Philippines) and recommended a GTM strategy for Chetak in the Indonesia market-Recognised as a top performer and awarded PPO

    • The Better India

      Jul 2021 - Oct 2021
      Brand Partnerships and Media Sales

      Worked in the intersection of marketing & impact by partnering with major consumer brands to execute campaigns that empower and celebrate real changemakers.

    • BlissClub

      Mar 2022 - Jun 2022
      Influencer Partnerships

      Scaled the brand's influencer-marketing initiatives by onboarding creators who align with the brand's identity & worked closely with Content & Operations team to execute weekly and monthly campaigns

    • Bajaj Auto Ltd

      Jun 2022 - Nov 2024

      -Managing the Motorcycle Parts & Accessories Business by handling a network of 9 Distributors and a command area of 43 Dealer counters and 1500+ Retailers across Karnataka and Goa contributing to an annual revenue of 250 Cr.-Responsibilities are spread across network development, channel management, PnL, driving BTL activations and data analytics.-Received the ACE award for excellence in target achievement-Q1 FY 24-25 Spearheaded the pilot operations of a first-of-its-kind partnership between India's biggest food delivery app, Swiggy and Bajaj Auto. Ltd. Standardized rural seeding operations across 20+ districts of West Bengal. Traveled extensively across the state-covering over 40 villages & personally interviewing 100+ consumers- to build a regional marketing playbook & a rural sales analytics dashboard to increase sales penetration during the festive season.

      • Sales Manager

        Apr 2023 - Nov 2024

      • Management Trainee

        Nov 2022 - Mar 2023

      • Management Trainee

        Jun 2022 - Oct 2022

    • Google

      Nov 2024 - now
      Account Manager, Google Customer Solutions

  • Licenses & Certifications

  • Honors & Awards

    • Awarded to Aheli Mitra
      Madanlal Dhandania Award for Excellence in Academics Telegraph India
    • Awarded to Aheli Mitra
      Paper Presentation-Confluence St Xavier's College (Autonomous), Kolkata Third position
    • Awarded to Aheli Mitra
      Student of the Year Award LIC India

  • Volunteer Experience

    • Volunteer

      Issued by National Service Scheme
      National Service SchemeAssociated with Aheli Mitra

    • Student Volunteer

      Issued by Apeejay Surrendra Group on Jan 2019
      Apeejay Surrendra GroupAssociated with Aheli Mitra

    • Student Volunteer

      Issued by World Vision India on Aug 2019
      World Vision IndiaAssociated with Aheli Mitra

    • Content Developer

      Issued by Team Sambhava Foundation on Jan 2021
      Team Sambhava FoundationAssociated with Aheli Mitra