Bri Viverito

Education

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  Towson University

  2017 - 2019

  Master of Science - MS Marketing Intelligence

  - Coursework in marketing research, strategy, analytics, data management, and interactive marketing. - Gained extensive experience in SQL, R, and various data analysis tools. - Created and managed a blog with over 3,883 views in six months while simultaneously running social ads (Facebook, Twitter, Pinterest, and Instagram). - Evaluated ad buying decisions in terms of key result metrics: CPM, CTR, ROI, Impressions and CPC.

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  Elizabethtown College

  2012 - 2016

  Bachelor of Science (B.S.) Business Administration - Marketing

  Activities and Societies: Captain of the Women's Lacrosse Team (2014 season), Member of Women's Lacrosse Team (2013-2015)