Thomas ROUXEL

Experience

• 

  Valeo

  Dec 2000 - May 2001

  MARKETING ANALYST (placement)

  Sales forecast, Marketing data analysis.

• 

  KAPA REYNOLDS

  May 2001 - May 2004

  PURCHASING / PRODUCT MANAGER

  Marketing analysis, In charge of the existing range and developping it. Sales forecast, Sourcing suppliers/clients, Management (Assistant, Packaging & Promotion).

• 

  Delphi

  Jan 2004 - Jan 2005

  PRODUCT MANAGER

  B to B Automotive Marketing, (car dealers / distributors / key accounts & automotive groups) - Development of marketing concepts for fast fitter & DIY shop,promotions & product launches. - After sales campaigns focusing end consumers - Management ability

• 

  Bilstein Group

  Jan 2005 - Jan 2008

  MARKETING MANAGER

  Marketing manager for all ranges, data analysis, market studies, creation of 120 products ranges; Team management.

• 

  TOM WINE COMPANY

  Mar 2005 - Mar 2018

  OWNER

  Wine Dealer, Oenological Animation

• 

  Vernet Group

  Jan 2008 - now

  - Lead the development and delivery of a communications strategy (internal & external) for the Group; - Lead the development and delivery of a Group Corporate Social Responsibility strategy for the Group; - Regularly review Group Strategy in these areas and make recommendations as appropriate. =>External Communications:- Management and maintenance of all Vernet Group websites; - Research and monitor social networking to communicate; - Assist the group managers and directors to author, edit and publish company press releases and Newsletters; - Manage Corporate Brands and maintain Branding standards; - Proactively research and produce articles for internal and external campaigns; - Coordinate the design & printing of marketing literature and advertisements for all areas;- Coordinate production of promotional videos to support a number of teams (eg sales, training, recruitment); - Attending trade shows and designing exhibition stands; - Monitor competitors and suppliers website; - Source and co-ordinate promotional items.=> Internal Communications: - Manage and edit the front pages of the Group intranet system and IT Software which facilitates effective internal communication across the Group; - Coordinate the preparation and circulation of internal bulletins for staff by email and on internal messaging systems including display screens; - To put in place a network of Communication champions at different sites acting as ‘news feeds’ for news updates and to help get messages out across the Vernet Group; - Contribute, cooordinate, edit and publish company newsletters including “Topside News” along with the existing personnel. Show less - Define global long-term strategy, vision and roadmaps (why/what/how)- Pilot the Business Creation Process to insure timely product launches in cooperation with the Vernet Technical Team- Guides Market Intelligence for analysing and mapping the long-term trends in the Automotive Aftermarket industry that will impact the value chain and our business. - Investigate and validate new value propositions, business and service models to define long-term roadmaps on a global basis. - Defines strategic marketing mix in alignment with the Board.- Prepares & implement new product/product range/service offers (value propositions, target group, key benefits, key features, positioning versus competition) Show less

  • GROUP CHIEF DIGITAL & COMMUNICATION OFFICER

    Apr 2018 - now

  • Aftermarket Marketing Manager

    Jan 2008 - Mar 2018