
Michael Deady

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About me
Finance | Leadership | Strategy & Commercial | FP&A | Procurement | Operations & Logistics
Education

Rosmini College, Auckland, New Zealand
1991 - 1997
University of Auckland
1988 - 1992B.Commerce (Finance), 1992 | B.Arts (Economics), 1992 | B.Electrical Eng (Radio Systems) 2004 Finance, Economics, Radio Systems First Class Honors - B.Electrical Engineering (Radio Systems)
Experience

Air New Zealand
Jan 1993 - Jan 1995My role involved forming/implementing investment strategy, reviewing risk profiles, managing portfolios and bank accounts, preparing Group cashflow forecasts and managing Treasury system functions. A key achievement was developing a cashflow management model to forecast short term cashflow demands and foreign exchange positions. I focused on financial and strategic planning with extensive modeling and valuation work. A key achievement was developing modeling for foreign exchange sensitivity on route planning and evaluating strategic fleet routes.
Assistant Funding Manager
Jan 1993 - Jan 1995Strategic Financial Planner
Jan 1993 - Jan 1994

Vessels “Dynasty” & “Neet Noy"
May 1997 - Nov 1998First MateOver my time on these two vessels, I was the trusted second-in-command to the captain and was tasked with a range of leadership duties including overseeing navigation, operating various ship systems and directing the deck crew and coordinating day-to-day activities. I also helped to ensure the safety of the ship and crew.

HP
Jan 1999 - Jan 1999Accountant - Financial Reporting TeamKey responsibilities in this role included accounting support and process automation for procurement organisation, financial accounting for the UK and Ireland, managing the P&L and balance sheet, monthly reporting to Corporate entity and re-evaluating for all UK and Ireland entities. A key achievement was updating and automating a third party billing system.

Air New Zealand
Jan 2000 - Jan 2001Treasury Management AccountantKey responsibilities in this role included accounting for Treasury and subsidiary companies including Quantum/Oracle information transfers, accruals, FX, securities, revaluation of foreign currency assets/liabilities and Group interest variance. A key achievement was developing/implementing new accounting procedures for the integration of Ansett Treasury.

Genesis
Jan 2000 - Jan 2000Retail Finance AnalystI developed procedures and models allowing for changes in strategic direction, as well as providing budgets and performance measures for retail operations and designing models providing forecast information on cashflows. I was the interface with wholesale markets for retail purchases and implemented new procedures/reporting models. A key achievement was implementing a grid exit point based pricing framework to allow for greater pricing flexibility and profitability reporting.

Auckland DHB
Jan 2002 - Jan 2003Financial AnalystI was responsible for accounting & group management reporting for the Clinical Support Area which encompassed Radiology, LabPlus, Pharmacy, Nutrition, Clinical Engineering, and Genetic. I provided direct accounting and management support for Clinical Engineering and Genetics. Key achievements included preparing Capital and Operating budgets for Clinical Engineering and Genetics for 2003/2004 and overseeing a budgeting exercise for Clinical Support Area.

Vodafone New Zealand
Jul 2003 - Dec 2023Vodafone NZ is now privately owned by Brookfields and Infratil who specialise in key infrastructure investment. Previously VF-NZ was owned by the Vodafone Group with equity interests in 27 countries over five continents, and partner networks in a further 31 countries. VF-NZ provides a range of mobile and fixed telecommunication services.With four direct reports, I am responsible for the Terminals P&L and ensuring the device supply chain supporting our retail and digital channels functions efficiently and effectively, balancing lean inventories with strong availability. I am the primary relationship manager accountable for providing strategic direction and financial management of all Terminal's outsourced partners. This involves being the key touchpoint between the Terminals, segment marketing, channel, GTM, network, commercial and product teams and finance. I also provide forward and reverse logistics support for 80 direct and partner stores, online channel, 300+ multi-retailer stores and 1000+ food/oil/convenience.A key achievement in this role was implementing a successful COVID-19 response strategy which ensured that our inventory stayed within financial forecasts and that all SLOB lines were cleared without any impact on margin. I also negotiated a major 3PL logistics contract by using my excellent negotiating and influencing skills to lead an RFP and select the vendor which best met our needs. This appointment delivered cost efficiencies, future-ready logistics platforms and identified new opportunities for Vodafone.As well as this, I have introduced machine learning demand and supply tools which have delivered lean inventory whilst maintaining availability and optimising warehouse and retail inventory holding. A further highlight was working with vendors to develop new 4G and 5G handset ranges and migrate the portfolio from 2G, 3G and 4G handsets. This established Vodafone as a leader and innovator in the sector. Show less With a team of five direct reports, I provided financial support for the Sales function (270 FTE) encompassing forecasting, acquisition and retention investment, equipment and operating expenditure, commercial bids modeling and review, and customer activity reporting and financial planning. I also worked as the Finance business partner for the Sales Leadership Team to deliver on financial and non-financial targets.Some highlights in this role were moving from a margin-based to a unit cost model with our warehouse and distribution partner for mobile devices and providing finance support for business cases, purchase and integration of First Mobile into Vodafone’s retail channel. I also successfully integrated AT Kearney best practice findings into our sales operating model to increase momentum and integrated fixed line reporting (post the acquisition of iHug) and online reporting into the Sales function. Show less With a team of four direct reports, this role involved executive reporting on customer activity and segment revenues, usage, rate and profitability metrics. I also designed and implemented Group MIS strategy and design for VF NZ and acted as single point of contact to ensure changes in group reporting were implemented smoothly.Key achievements in this role included designing and delivering Red Book (the monthly executive reporting pack) which was held up as best in class in Vodafone Group and developing & implementing an innovative interconnect reporting solution from SETTLER (interconnect system). I also became regarded as a trusted subject matter expert, winning both the Vodafone Legends and Finance Supreme Awards. Show less In this role, I designed and tested data structures/models and integrity of the data for ORACLE data warehouse, designed reports (both prototype and final) and implemented for GL, customer numbers, revenue and usage modules. I prepared technical documentation and trained users in the use of the new reporting tools.Day-to-day, I was involved in campaign reporting and analysis including pricing business cases, post-implementation reviews and performance, and executive and group reporting on customer activity and segment revenues, usage, rate and profitability metrics. Show less
Head of Terminals/Device Operations
Feb 2011 - Dec 2023Head of Finance for Sales Division
May 2008 - Jan 2011Performance Reporting Manager
Oct 2005 - May 2008Senior Financial Analyst
Jul 2003 - Oct 2005

Serko Ltd.
Oct 2023 - nowHead of FP&APartnering with the Serko Executive Team and senior leaders to provide strategic planning, budgeting & forecasting, decision support and special projects analysis. With 2 direct reports I'm responsible for leading & supporting stakeholders in strategic financial planning, analysing and interpreting business performance/results, providing high quality information and feedback to the Executive Team and senior leaders. I have ownership of short and long-term financial models, implementing systems for business intelligence and financial reporting tools and applications, working closely with the Executive Team, Managers and the HR team to drive a consultative and effective approach to resource management. Show less
Licenses & Certifications
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Cert Prep: PMI Agile Certified Practitioner (PMI-ACP)®
LinkedInAug 2023 - View certificate

Complex Negotiation Tips
LinkedInAug 2023 - View certificate

Agile Foundations
LinkedInAug 2023 - View certificate

Finding Your Leadership Purpose with Doug Conant
LinkedInAug 2023 - View certificate

Mastering the Eight Paradoxes of Effective Leaders
LinkedInAug 2023 - View certificate

Negotiation Skills
LinkedInAug 2023 - View certificate

Power BI Data Modeling with DAX
LinkedInAug 2023 - View certificate

Excel: Power Query (Get & Transform)
LinkedInAug 2023 - View certificate

Power BI Quick Tips
LinkedInAug 2023 - View certificate

Strategic Negotiation
LinkedInAug 2023 - View certificate

Power BI Data Visualization and Dashboard Tips, Tricks, & Techniques
LinkedInSept 2023 - View certificate

Agile Project Management with Microsoft Project
LinkedInAug 2023 - View certificate

Enhance Your Productivity with Effective Note-Taking
LinkedInAug 2023 - View certificate

Learning Microsoft Project
LinkedInAug 2023 - View certificate

Communicating with Executives
LinkedInAug 2023
Volunteer Experience
Volunteer Staff
Issued by Society of St Vincent de Paul New Zealand on Aug 2019
Associated with Michael DeadyWatch Officer
Issued by Spirit of New Zealand on Dec 1995
Associated with Michael Deady
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