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Emma Gunn

Emma Gunn

Social Media Content Creator

Followers of Emma Gunn490 followers
location of Emma GunnGreater Manchester, England, United Kingdom

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  • Timeline

  • About me

    Senior Account Manager at Loaded Hype

  • Education

    • Chelmsford College

      2015 - 2017
      TV Film production Extended Level 3 Diploma

      Throughout my time at college I had extensive training in Adobe Premier Pro and Photoshop. I gained a strong skillset in content creation, developing original ideas and working independently on projects. I completed the course with a DDD outcome.

    • Maltings Academy

      2009 - 2014
      Secondary School

    • The University of Salford

      2017 - 2020
      BA Broadcast Journalism Arts and Media First-Class Honours

      - Trained to an industry standard compliant to OFCOM and Ipso's legal standard and media law- Created weekly content for the university's news outlet 'Salford Now' across a wide range of platforms, including Television, Radio, Print, Online and Social Media - Regularly sourcing stories, creating and editing packages in preparation for the weekly broadcasts - Pitching content ideas and campaign proposals for a live client breif - Working to strict deadlines and time restrictions,… Show more - Trained to an industry standard compliant to OFCOM and Ipso's legal standard and media law- Created weekly content for the university's news outlet 'Salford Now' across a wide range of platforms, including Television, Radio, Print, Online and Social Media - Regularly sourcing stories, creating and editing packages in preparation for the weekly broadcasts - Pitching content ideas and campaign proposals for a live client breif - Working to strict deadlines and time restrictions, both on and off air- Developing the ability to work in a newsroom setting alongside a team- Taking on leadership roles and accountability for teamwork as a both a producer and editor- Studying journalism theory through a range of modules Show less

    • The Manchester Metropolitan University

      2020 - 2021
      Master's degree Marketing Distinction

      Marketing in Practice: I critically assessed the competitive environment of a case scenario, which addressed a number of issues connected with developing an effective market strategyMarketing Communications: I studied the important area of marketing communications, focusing on market sector analysis, the planning process, creativity within traditional and digital communications, and integrated campaignsStrategy for Digital: I learned about emerging techniques and best practice… Show more Marketing in Practice: I critically assessed the competitive environment of a case scenario, which addressed a number of issues connected with developing an effective market strategyMarketing Communications: I studied the important area of marketing communications, focusing on market sector analysis, the planning process, creativity within traditional and digital communications, and integrated campaignsStrategy for Digital: I learned about emerging techniques and best practice in the industry and developed the skills to create a winning digital comms strategyLive Client Brief: Applied my creativity and theoretical knowledge to a real business challenge. I set objectives, completed research, managed the project and presented recommendationsBusiness-to-Business Marketing: I gained a comprehensive understanding of relationship marketing, relationship management and the role that digitally managed relationships play in a B2B environmentIndependent research project (dissertation) Show less

  • Experience

    • The University of Salford

      Jan 2019 - Aug 2020
      Social Media Content Creator

      My time in the University’s primary social media team allowed me to take creative control over the organisation's weekly output to a multinational audience of current and prospective students, business partners and corporate stakeholders. I was responsible for answering enquires received through official accounts and am experienced in monitoring social channels through intense, uncharted instances – social listening and flagging potential corporate reputation issues to senior management. During my 20 months with the team, I produced original and engaging content and tailored messages to each of the organisation’s primary outputs – Facebook, Twitter and Instagram. I coordinated the launch and initial campaign for the University’s TikTok account, utilising the platform’s tools and creative trends to appeal to a Gen-Z audience of prospective students - the first time this had been done at the University. In addition to this, I have taken the lead on methods to increase engagement and social following, for example I increased the Instagram following to over the target goal of 10k using a giveaway competition. I adapted the caricature of ‘Student Blogger’ to an external audience though my written content on the organisation’s award-winning blog ‘Made in Salford’. I became a key player in personifying student life at Salford through my portrayal of this role. I was also required to employ my refined interview techniques, acquired from my academic practice, to interview for online content. My professional and positive damiana was utilised, often being tasked with hosting Facebook Live Q&As, an aspect which allowed to further my presenting. Show less

    • Salford Red Devils Rugby League Club

      Aug 2019 - Dec 2019
      Volunteer

      I filmed both press events and matches, edited footage, live tweeted match updates from their official Twitter account and interviewed both players and members of the public. I attended several conferences, and helped produce content for the Super League Grand Final at Old Trafford.

    • Global

      Nov 2019 - Nov 2019
      News team assistant

      I worked as a reporter and news assistant in Global's North West newsroom. I handled stories both with the team and independently, interviewing on location, editing and preparing audio files for broadcast.

    • Loaded Hype

      Nov 2020 - now

      Loaded Hype is an end to end digital marketing agency for customer-centric businesses. We specialise in delivering creative and innovative marketing strategies and solutions tailored to your needs! With specialist experience in a multitude of sectors, we offer a range of services across the marketing spectrum and have developed a reputation for doing great things.Partnering with you from conceptualisation right through to delivery, we utilise our experience, insights and marketing expertise to deliver dynamic and effective consultancy, branding, website development, strategic support, content creation, podcast and video production and much more!Interested? Contact me on emma@loadedhype.com where I’ll be found delivering clients a whole heap of creativity, strategy, transparency and personality with the Loaded Hype team.Let's do great things. Show less

      • Senior Account Manager

        Jul 2024 - now

      • Account Manager

        Jun 2022 - Jul 2024

      • Marketing Executive

        Sept 2021 - Jun 2022

      • Junior Marketing Executive

        Nov 2020 - Sept 2021

  • Licenses & Certifications