Jason Rigby

Experience

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  Academy

  Jan 1993 - Jan 1995

  Designer
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  Designate

  Oct 1995 - Jun 2004

  Creative Director

  Creative Director, team leader and mentor to a sizeable creative/production team. Having worked for Designate for nearly eight years. I was appointed to the position of Creative Director and also sat on the board for two years. Clients included high profile brands like British Airways, Virgin, Oracle, & Ericsson.

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  Talking Design

  Jan 2006 - Jan 2007

  Head of Corporate Design

  Full agency side role that allowed me to oversee and ensure the highest quality of the entire creative output of the agency over several industry sectors.

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  Gravitate Media

  Feb 2007 - Aug 2012

  Co-founder: Creative Director/Strategist

  A marketing and design company specialising in online marketing and strategy with a range of clients across several industries.Enabling clients to maximise their full online potential with insightful and creative marketing but without having to pay ridiculous fees.

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  Various

  Aug 2012 - Mar 2013

  Freelance Designer/Creative

  Working with a number of clients on integrated digital campaigns and marketing initiatives.

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  Boundless by CSMA

  Mar 2013 - Oct 2020

  Senior Digital Manager

  I am at the front end of all digital transformation of the organisation. I have been a key part heading up the team redesigning the digital connection to members and potential members. We have changed how we create and deliver relevant content to a broad demographic audience both through website personalisation and dynamic e-comms.This included a brand and name change in 2016, along with a new website with full Sitecore CXM capabilities (Industry leading CMS) On a day to day level, IOversee overall quality of Boundless digital output. (web, email, display)Manage relationships, and co-ordinate, with all external agencies. (creative, technical, UX, PPC SEO and Social)Project manage all web developments to the site with development team working in an Agile environment (using a range of tools such as JIRA, Trello, Slack, MS Teams).Ensure all future developments encompass requirements for business expansion projects.Ensure campaigns are strategic and delivered within budgetLead on UX and all user journeys, working in house and with agencies to carry out audits.Maintain and monitor all PCI and DPA and GDPR complianceMeasure user engagement using GA, GTM, HotjarLead on implementation of the new Sitecore CXMManage and develop Sitecore CXMOversee the personalisation implementation of Sitecore CXMOversee email broadcast platform installationCertified Sitecore Digital Marketing Fundamentals Show less

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  INTO University Partnerships

  Dec 2020 - Sept 2023

  Senior Product Development/Manager

  • Product Manager (Contentful CMS)• Requirement gathering and documentation• Relationship management between all levels of stakeholder groups and teams• Providing clear verbal and written communication for clients, colleagues, and external vendors globally (UK, US AUS and CN)• Showcasing live progress demo sessions for the business at all levels• Provide documentation/instructions for the business’s digital knowledgebase • Effectively working remotely with a globally dispersed team across multiple cultures, time zones and cities• Consultant on digital design, UX, digital strategy and delivery• Work with CRO team on driving increasing business conversions • Focus on platform/content migration within existing CMS (Contentful)• Manage a number of DAM and CDN platforms (Cloudinary, Asset Bank) for hosting digital assets globally• Monitor and report on data analysis using a number of metric and engagement measuring tools• Deliver across B2B and B2C audiences simultaneously• Liaise with external agencies regarding language localisation for Chinese and Arabic audiences• Worked with the marketing content teams to apply consistency of brand message and tone across multiple client facing portalsSkills: Problem Solving · Knowledge Acquisition · Organization Skills · User Acceptance Testing · Product Strategy · Market Analysis · Collaborative Problem Solving · User Research · Agile Project Management · Competitive Analysis · Negotiation · User Experience (UX) · Data Analytics · Presentations · Presentation Skills · Communication · Product Road Mapping · Product Requirements · Cross-team Collaboration · UX Research · User Experience Design (UED) · Search · Objectives and Key Results (OKRs) · Stakeholder Management Show less

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  Oxford International Education Group

  Jan 2024 - Dec 2024

  Head of Digital Products
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  Royal Mail

  Oct 2024 - now

  Postie