
Sahar Gohar
Product Specialist - Cordis cardiology

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About me
Education & Development Manager at Parkville
Education

Faculty of Pharmacy , Ain Shams University - Egypt
-Bachelor's degree Pharmaceutical and Clinical PharmacyBachelor's degree

The American University in Cairo
2009 - 2011Professional Certificates Business, Management, Marketing, and Related Support Services A+American University in Cairo (AUC)• Professional Certificates in Marketing and Business studies, Including: Achievement Certificate Courses:1. Professional Selling Skills2. Consumer Behavior3. Professional Marketing• Foundation Certificate Courses:1. Marketing Research 2. Contemporary Management • Career Certificate Courses:1. Direct and E-Marketing… Show more American University in Cairo (AUC)• Professional Certificates in Marketing and Business studies, Including: Achievement Certificate Courses:1. Professional Selling Skills2. Consumer Behavior3. Professional Marketing• Foundation Certificate Courses:1. Marketing Research 2. Contemporary Management • Career Certificate Courses:1. Direct and E-Marketing 2. Brand and Product Management 3. Integrated Marketing Communication 4. Strategic Marketing • From Ain-shams University: Human Development Program, Including:1. Communication and Negotiation Skills.2. Time Management.3. Body Language.4. Job Hunting.5. Presentation Skills.6. Marketing. Show less

Arab Academy for Science, Technology and Maritime Transport
2012 - 2014Master of Business Administration (M.B.A.) Marketing Excellent• Masters of Business Administration Arab Academy for Science and Technology and Maritime Transport achieved on April 2014 with a GPA of 3.4 and a general grade of EXCELLENT
Experience

Johnson & Johnson
Feb 2011 - Jan 2012Product Specialist - Cordis cardiologyJohnson & Johnson Egypt Feb 2011-Dec 2011Scientific Office Product specialist –cardiology – CordisReporting to line sales manager, with business plan of 1, 5 million USD.Responsibilities• Deliver Messages.• Build Strong relationship with Customers/KOLs.• Provide Clinical and technical Support to customers in OR.• Perform product evaluations.• Perform presentations/demonstration of products to Cathlab staff & Engage with Drs in Clinical Discussions.• Assess Customer needs and requirements.• Direct sales to achieved sales & market share targets.Special projectAssigned to support the team clinically in the launch of a new vascular closure device ( Exoseal®). Show less

Johnson & Johnson Medical
Jan 2012 - Jun 2013Johnson & Johnson Egypt Oct 2012- Jun2013Scientific Office Product specialist –Cardiology & Endovascular – CordisReporting to business unit manager, with business plan of 0.8 million USD. Responsibilities• Provide Clinical, technical Support, presentations to customers in OR and clinics.• Responsible for Sales and Marketing activities in Cairo & Suez Canal areas.• Forecasting, managing stock availability and contributing in the to-market-order with distributer.• Managing purchasing and ware-house departments in accounts to maintain consumption rates. • Undertaken relevant market research.• Identified and established new business and penetrating new accounts.• Managing all steps of tender process in hospitals.• Organizing physician training courses, seminars, round-table discussions with KOLs, lectures by experts in the field to health care professionals and planning workshop programs for experts.• Setting marketing plan & budget for my territory as well as identifying the scientific support necessary for KOLs.• Designing and presenting lectures to KOLs about products and manufacturing process background.• Training physicians on demos, simulators and actual products related to the practice as part of training courses.Special projectAssigned to develop and implement the launch Plan for a new product (Empira ®) country-wide. Show less Johnson & Johnson Egypt Jan 2012-Oct 2012Scientific Office Product specialist –Endovascular – CordisReporting to business unit manager, with business plan of 1, 5 million USD. Responsibilities• Attending Cases in the cath-lab &OR.• Build Strong relationship with All HCPs.• Provide Clinical and technical Support to Dr’s.• Perform presentations to Cathlab staff & Engage with Dr’s in Clinical Discussions.• Direct sales to achieve sales & market share targets. Special projectResponsible for launching a unique product to the market (Exoseal®) in all aspects (Training physicians/promotion/HCP education in Cathlab/Technical support during cases) Show less
Product Specialist - Cordis cardiology & Endovascular
Oct 2012 - Jun 2013Product specialist - Cordis Endovascular
Jan 2012 - Oct 2012

Lundbeck
Jun 2013 - Jun 2014Product SpecialistLundbeck Egypt Jun2013- June 2014Scientific OfficeCNS specialist – (Cipralex™ – Ebixa™ – Serdolect™)Reporting to Sales district manager, with business plan of 4.375 million EGP.Responsibilities• Key account management with KOL relation management responsibilities.• Promoting and detailing marketing messages and clinical studies.• Full knowledge of own products / molecules and competitors’.• Responsible for setting marketing plan and budget for assigned territory.• Conducting & moderating marketing activities (AV meetings/RTDs/seminars etc.) • Managing distributers and pharmacies.• Analyzing IMS data and identifying opportunities (potential market share) and threats (competitors’ growth) and setting action plans and tactics.• Responsible for Military top accounts (Kobry el Kobba military hospital/ Galaa Military hospital/ Haekestep military psychiatric hospital/ Military Medical Services Administration) as well as Adel Sadek psychiatric hospital, Nozha international hospital, Ain shams hospitals, Suez canal university hospital, Suez canal authority hospital)Special projects• Designing a novel patient centric therapeutic model for schizophrenia patients enrolled on Lund beck’s anti-psychotic (Serdolect™) and applying it regionally.Achievements• Regional success story award for new business initiative.• Achieving 100% of assigned business plan. Show less

Coloplast
Jan 2015 - Feb 2017Coloplast EgyptRegional Scientific Office - RoMEA (Rest of Middle East & Africa)Product Specialist - Wound & Skin Care LineReporting to National Sales Manager, with a business plan of 2.5 M EGPAssigned Territory: CairoResponsibilities• Branding & Launching new therapeutic concept (New wound dressings concept) versus the traditionally established concept in the market. Scientific Trainings & Lectures to HCPs. (Medical & treatment guide-lines) Portfolio introduction into accounts Patient-enrollment project for technical hands-on trials for results tracking & validation • Launching wound-care clinics in market and setting treatment protocols with HCPs.• Setting marketing plan for assigned territory (Tactics & Activities, required budget).• Responsible for forecasting To-Market orders for assigned territory.• Achieving Sales target and expanding market-share.• Key account access & KOL relation management responsibilities.• Actively shaping government and private tenders starting with setting specifications and quantities, and prepare accurate quotations passing through technical and financial stages till issuing the final order. Show less
Product Specialist - Chronic Care ( Ostomy & Continence)
Dec 2015 - Feb 2017Product Specialist - Wound & Skin Care
Jan 2015 - Nov 2015

The Skill Factory
Jan 2017 - Oct 2020Co-Founder
Acelity
Feb 2017 - Mar 2018Sales Supervisor
Misr2000
Apr 2018 - Oct 2020Marketing and Event Manager
Parkville
Oct 2020 - nowEducation Development Manager
Licenses & Certifications

Masters of business administration - Marketing Major
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