
Jon Charlo G.
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About me
Digital Marketing Professional
Education

University of the Philippines
1999 - 2002Bachelor of Arts - BA ENGLISH LANGUAGE AND LITERATURE/LETTERS
Philippine Normal University
2003 - 2007Bachelor of Education - BEd HISTORY
Experience

St. Scholastica's College, Manila
Jun 2007 - May 2008TeacherI taught Social Studies, Arts, and Physical Education to Grade 1 and Grade 3 children.

Innodata- Isogen Technologies Private Limited
Jun 2008 - May 2009Editorial WriterI proofread, edited, and ensured the quality various types of articles, mostly long ones-- from essays, to blogs, email correspondence, and formal business papers, depending on the clients' needs. The content was written by writers from another team (same company).

San Beda College Alabang
Jun 2009 - Jun 2010TeacherI taught History and Social Studies to 3rd year and 4th year High School students

I-TECH GLOBAL L.P.
Jan 2011 - Jan 2012Quality Assurance SpecialistMy work here as a Quality Assurance Specialist, entailed that I make sure that the Customer Service Representatives are doing their jobs properly and in good faith. I also coach and mentor the CSR members, so they can improve their communication and customer-handling skills.

International Business Times UK
Jan 2013 - Jan 2014Editorial WriterMy work here was focused on editing, publishing and ensuring that the work of contributing writers are up to standard. I also wrote news articles myself, from where I covered the Energy sector in Australia.

Leadya Services Inc
Jan 2015 - Jan 2016Senior Content WriterI wrote various types of web content, from short market copy for social media posting, to long form articles for blogs. These content were for a wide variety of niches and various websites, depending on the needs of the client. I also made sure that the content I wrote was good for SEO purposes, with which I insert the keywords in natural and highly relevant ways.

Sky Arrow Technology, Inc.
Jan 2016 - Dec 2017Senior Content Writer / Marketing OfficerMy work here mainly was to create and produce marketing promotions for the Online Poker product. I laid out whole year marketing plans, and then write all needed materials from banner copies, to promotion mechanics, emails, flyers, interest blogs, and other essentials. I worked closely with the Designers for the layouts, images, and banners; and also with the KYC team in determining valid winnings from the promotions.

Activa Media Pte Ltd
Jan 2018 - Nov 2024I manage and supervise a team of SEO specialists, wherein I guide and help them strategize and implement SEO plans for marketing campaigns. I am also in charge of training our newbies, until they become independent and great assets to the team.I custom-build SEO strategies according to clients' needs, and then also have a direct hand in implementing said plans and strategies. I devise and implement the entire plan, from website audit, keyword research, metadata, technical seo, content, all onpage elements, offpage optimizations, reports, and analyses. I have experience in optimizing websites for various industries, both for local and multi-national targeting. Show less
Content Team Manager / SEO Manager
Jul 2023 - Nov 2024Search Engine Optimization Team Lead
Jan 2020 - Jul 2023Search Engine Optimization Specialist
Jan 2018 - Jan 2020

Snapscale Philippines
Mar 2024 - nowSenior Search Engine Optimization
Taylor Refrigeration
Sept 2024 - nowDigital Growth Officer
Snowkey Australia
Sept 2024 - nowDigital Growth Officer
Licenses & Certifications
- View certificate

Google Analytics Certification
SkillshopMar 2024 - View certificate

Advanced Content Marketing with Brian Dean
SemrushMar 2024 - View certificate

Content Marketing Principles for Business
SemrushMar 2024 - View certificate

Content Marketing and SEO Fundamentals with Eric Enge
SemrushMar 2024 - View certificate

SEO & Content Playbook for Agencies with Andy Crestodina
SemrushMar 2024
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