
Cassidy Lynne
Receptionist

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About me
Marketing Director at Burlington Design Center
Education

Kutztown University of Pennsylvania
2016 - 2020Bachelor of Business Administration - BBA Business MarketingActivities and Societies: The National Society of Leadership & Success

Bordentown Regional High School
2012 - 2016GED 3.5Activities and Societies: Soccer, Track & Field, Basketball Manager
Experience

Ferguson Enterprises
Aug 2014 - Aug 2016Receptionist•Responsible for answering phone calls, scheduling appointments, organizing inventory & providing friendly customer service to clients

Rebecca’s Vintage Boutique
Oct 2015 - Feb 2016Business Intern•Shadowed owner to learn everyday tasks/ responsibilities of owning and running a small business

Salone Solé
May 2016 - Jul 2021Sales Employee• Provide friendly customer service and answer any questions that customers may have• Perform daily responsibilities that include but are not limited to: sell skin products and tanning packages, market on social media, and other duties as assigned• Perform opening and closing procedures• Train new employees on store operations, customer service and proper use of the cash register

Icon Boutique
Dec 2018 - Oct 2020Sales Employee•Provide friendly customer service and answer any questions that customers may have• Perform daily responsibilities that include but are not limited to: buy and sell retail products, keep track of inventory, market on social media, special projects, and other duties as assigned• Perform opening and closing procedures• Train new employees on store operations, customer service and proper use of the cash register

Northwestern Mutual
May 2019 - Sept 2019Financial Representative•Obtained life, accident and health license •Participated in personal and professional training and development meetings •Answer phones and emails, schedules and confirm appointments, and input customer data into company systems.•Analyzed, created, and implemented a personalized strategy for clients to achieve financial security •Worked with mentors to learn the workflow of the business

Burlington Design Center
Jul 2021 - nowMarketing Director• Participate in meetings to discuss solutions and update project status• Organize campaigns on social media platforms, including Facebook, Instagram, Tiktok, & Twitter• Create websites, logos, sell-sheets & social media accounts for clients• Manage social media planning for execution of marketing strategies and community management • Monitor online presence of company’s brand and engage with users, strengthening customer relationships. • Perform financial transactions such as check requests, purchase orders, hiring vendors and independent contractors & co-op• Create budget reports using excel data sheetsKEY ACHIEVEMENTS• Implemented marketing and promotion tactics that led to 64% increase in page reach on Facebook and 28% on Instagram• Successfully organized all campaigning for Grand Opening & Contractor Pro-Shows Show less
Licenses & Certifications

Certified Google Ads Display Individual
Google AdsJan 2021
Search Ads 360 Certification
GoogleJan 2021
Creative Certification
GoogleJan 2021
Certified Google Analytics Individual
Google Analytics for BusinessApr 2020
Certified Insurance Consultant License (Life & Health), Individual
Northwestern Mutual
Campaign Manager Certification
GoogleJan 2021
Languages
- spSpanish
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