
John Salmon
Audit Manager

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About me
CFO Project Consultant | jsalmon@marktwaincfo.com
Education

The University of Chicago Booth School of Business
2010 - 2010Enhancing Leadership Performance: The Leader as Teacher
York University
1975 - 1979BBA Business Administration
Experience

Price Waterhouse
Jun 1979 - Feb 1985Audit ManagerPlanned, managed field staff and clients relations on clients in banking, retail, publishing, brewing, security, pharmaceuticals and a variety of other industries. Integral part of team that successfully created a new model within Price Waterhouse, serving the audit, consulting and tax needs of large and small clients in a suburban office.

Key Publisher Company Ltd.
Jan 1985 - May 1990Treasurer, Group Publisher - Where Magazine DivisionResponsibilities included managing accounting function, Publishers of 5 magazines, purchasing and production of 13 magazines, managed Trade Show division, and implementing international franchising strategy. Reported to the Owner, CFO and President of Where Magazines.Turned $400,000 annual loss to $1 million annual profit in 3-years. Led four (4) acquisitions in Washington DC, Atlanta, Los Angeles and Halifax. Led dispositions in several smaller markets.

Sampler Publications
May 1990 - Jan 1992CFO/ControllerResponsible for re-engineering accounting department to produce useful information and dramatically cut their reporting cycle. Implemented budgets and created the data to professionalize decision making. Hired and trained staff of four. Managed banking, investment and legal issues. Reported to owner and president.Identified, quantified and communicated risk of recent acquisition that was bankrupting the company. Convinced management of alternate plans, which led to divestiture. Reduced cycle time from 180 days to 20 on financial statements. Show less

Independent Direct Distributors
Jan 1992 - Jan 2003PresidentResponsible for strategic vision, overall leadership, change management, P/L, Marketing, Sales, IT, Accounting, HR, Warehouse, Banking and Legal. Grew sales from $2.6 to $48 million in 8-years, CAGR of 44%. Publishers increased from 10 to over 200, including AOL Time Warner, Hearst, and Conde Nast and diversified company (contributing 55% of gross margin and over 80% on net) into new product, new channels and leveraged infrastructure to create new business

Schofield Media/Ideal Media
Jan 2003 - Jan 2006CFO/COOResponsible for management of the accounting department, cash flow and finance functions as well as IT, HR, prepress flow and major supplier contracts.Added $500,000 EBITA, $5 million in gross profit, and $11 million revenue, leading the due diligence through integration of four (4) acquisitions in 10-months, saved $5 million in taxes based on advice from International Tax advisors, and increased owner value 20-times in 3.5 years by understanding the business and its cash flow, and supporting internal and external growth. Show less

HDA Inc.
Jan 2007 - Oct 2010VP IT and Inventory, Director Inventory, Demand Planning and KPI'sResponsible for creating vision, managing and implementing improvements in IT, Inventory, Demand Planning and KPI’s (Key Performance Indicators)Added $2.7 million to top line and $770,000 margin per year by finding products with high seasonal demand and managing inventory to meet seasonal peaks, reduced customer inventory $17 million and company inventory $12 million while improving in-stock position to 95% from 90%.

HY-C Company LLC
Sept 2010 - Nov 2017Chief Financial OfficerLed a team of four (4) people, responsible for financial reporting, budgets, metrics, cash flow, IT, HR, banking relations, acquisition due diligence and acquisition integration. Collaborating with the President, we implemented our strategy to grow the company 70% in sales and 41% in operating income in four (4) years, primarily through acquisition. Reduced financing costs of property holding company by over $400,000 through analysis and negotiation with banks.

Mark Twain CFO Consulting
Feb 2018 - nowPrincipalI help small to medium-sized businesses to navigate the complexities of their accounting and HR. Available for recurring and short-term assignments to add shareholder value. Lean accounting, reporting, budgets, and forecasting. Bank presentations and cash flow forecasting. Acquisition preparation, negotiation, due diligence, and integration. Accounting/systems projects. Here are some of the results from recent assignments:Principal• Found >$450K (add to income) error in year-end audit while reviewing inventory costing.• Input on Strategy, projections, and building management cohesion.• Found >$200K error (add to income) in ERP system while assisting year-end close Show less
Licenses & Certifications

Chartered Accountant (CPA Equivalent)
Canadian Instiute if Chartered AccountantsMar 1982
Volunteer Experience
CFO
Issued by St. Louis Makes on Jul 2018
Associated with John SalmonStephen Minister Leader
Issued by Stephen Ministries on Jan 2012
Associated with John SalmonVision Team Member
Issued by KIRK OF THE HILLS PRESBYTERIAN CHURCH on Jan 2016
Associated with John SalmonFounding Board Member
Issued by Operation Homelink on Jun 2002
Associated with John SalmonTutorial Assistant
Issued by Schulich School of Business - York University on Jan 1980
Associated with John Salmon
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