
Osama Khalid
Head Cashier

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About me
Deputy Manager E-commerce at Jazaa Global | Shopify expert | Performance Marketer | Demand & Planning | Ecom Warehouse & Operations| Digital Marketing| ex Junaid Jamshed| ex Almirah| Consultant|
Education

Karachi University
-Bachelor of Arts - BA Art/Art Studies, General
Bahria College
2015 - 2016Intermediate Pre-Engineering BActivities and Societies: Football Cricket Table snoker

Froebel Grammar Acadmey
2012 - 2014Matriculation Computer Science BActivities and Societies: Cricket football etc
Experience

HOT N DRY INC
Jun 2015 - Nov 2015Head Cashier
SCHOOL ACCOUNTING & FINANCE SERVICES LIMITED
Jan 2016 - Mar 2016Accountant
QMobile
Apr 2016 - Jul 2017Sales exective
Habib Bank Limited
Jul 2017 - Nov 2018Customer Service Representative
J. Junaid Jamshed Private Limited
Jan 2019 - Sept 2021E-commerce executive
Emirates
Sept 2021 - Dec 2021Supply team
Appollo Houseware
Jan 2022 - Apr 2023Ecommerce Manager1)Planned the overall e-Commerce budget for the year of ''2022'' (Calendar Year).2)Revamping the entire e-Com department structure which includes resources allocation & building a new team3)Shifting web platform from Word press to Shopify to reduce the current cost and lessen the dependability on agencies.4)Devising long term digital and social media marketing strategies to engage the new customers and to retain the existing ones e.g. News Letters, Push notifications, Alert SMS, Discount Campaigns for online only (Happy weekends or hours) etc.5)Established new functional structure in supply chain to decrease the order delivery time.6)Leading E-commerce team to manage day to day operation which includes content creation, Add placement, AB testing of running adds, handling customer complaints, managing inventory by analyzing what sells the most and what can be done to boost the slow movers.7)Initiated What's-app marketing to convert the random leads into loyal ones.8)Understanding the buyers influencers & purchasing criteria for customer data base.9)Handling shoots for both conventional and digital purposes.10)Collaborating with marketing & creative team to adept the new communication methods. Show less

Elixir Marketing & Distribution PVT LTD
Mar 2023 - Sept 2023Head of Ecommerce1)Planned the overall e-Commerce budget for the year of ''2023'' (Calendar Year).2)Revamping the entire e-Com department structure which includes resources allocation & building a new team.3)Devising long term digital and social media marketing strategies to engage the new customers and to retain the existing ones e.g. News Letters, Push notifications, Alert SMS, Discount Campaigns for online only (Happy weekends or hours) etc.4)Established new functional structure in supply chain to decrease the order delivery time.5)Leading E-commerce team to manage day to day operation which includes content creation, Add placement, AB testing of running adds, handling customer complaints, managing inventory by analyzing what sells the most and what can be done to boost the slow movers.6)Initiated What's-app marketing to convert the random leads into loyal ones.7)Understanding the buyers influencers & purchasing criteria for customer data base.8)Handling shoots for both conventional and digital purposes.9)Collaborating with marketing & creative team to adept the new communication methods.10) Finalize the strategies of Social Media and SEO. Show less

Jazaa Global
Oct 2023 - nowDeputy Manager Ecommerce- Led cross-functional teams in website development projects, ensuring alignment with business goals and user experience best practices.- Developed comprehensive social media calendars encompassing content strategy, campaign launches, and engagement tactics across platforms.- Managed and optimized performance marketing channels including PPC (Pay-Per-Click), display advertising, email marketing, and affiliate programs.- Conducted in-depth analysis using Google Analytics to monitor key metrics, identify trends, and optimize conversion rates and user acquisition strategies.- Implemented advanced SEO techniques such as keyword research, on-page optimization, and backlink building to enhance organic search visibility.- Orchestrated SEM campaigns with a focus on ROI, continuously refining bidding strategies and ad placements to maximize conversions.- Oversaw P&L for e-commerce operations, meticulously tracking revenue, expenses, and profitability metrics to ensure financial targets were met.- Strategically managed Amazon stores under both FBA and FBM models, optimizing product listings, inventory management, and fulfillment processes.- Achieved an exceptional 123% year-over-year revenue growth across online portals by implementing effective marketing strategies and optimizing sales channels.- Personally executed performance marketing initiatives, achieving highest per day sales records, surpassing daily order and monthly sales targets consistently.- Maintained a high performance rate, achieving approximately 95% of set targets consistently throughout the reporting periods. Show less
Licenses & Certifications
- View certificate

Customer Service: Serving Customers Through Chat and Text
LinkedInNov 2020
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