
Martha Laugen
Project Manager

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About me
Founder, Owner at Catalyst Rowing Fitness
Education

Boston University School of Public Health
2004 - 2005Master of Public Health (M.P.H.) Social and Behavioral SciencesActivities and Societies: Social and Behavioral Sciences Student Group Explored population assessment and intervention design specific to Physical Activity Promotion and Obesity Prevention with a focus on younger, underserved populations.

Sarah Lawrence College
1992 - 1996Bachelor's Degree LIberal ArtsActivities and Societies: Rowing Team, Volleyball Team Studied Environmental Public Policy and Economics with an emphasis on writing and independent research, prioritized over exams.
Experience

Massachusetts General Hospital Weight Center
Jan 2006 - Jan 2007Project ManagerPlan and raise over $70,000 for surgical research conference with over 100 international participants. Oversee research projects and subjects throughout consent, behavior change and operating room phases of various studies in obesity management. Collect and log samples during clinical visits and surgical procedures. Worth wtih clinic director on new initiatives in telemedicine, team patient protocol and obesity medicine as an emerging academic focus.

Wellspring Weight Management - CRC Health Group
Jan 2007 - Jan 2011Program DirectorIn charge of daily operations for residential obesity treatment program for children and families. Supervise all staff, including camp counselors, nutrition and fitness staff, and behavioral therapists. Manage relationships with host sites including accommodation and food/beverage contracts. Oversee operating budget of $250,000+ annually and keep budget in balance. Work with participating families on recruitment, after-care participation and general client satisfaction. Execute proven behavioral health program to reduce overweight and obesity in young clients and families. Work in both US and UK at Wellspring residential sites. Show less

Mendota Rowing Club
Jan 2010 - Jul 2016Coach, Competitive RowingDevelop and execute training plan for recreational and competitive adult rowers using both sweep and scull techniques. Lead practice 3-4 times/week both on and off water. Lead land-based training sessions in strength and cardio fitness. Keep athlete records on strength and time tests, tracking improvement and slating lineups for competition. Manage safe loading and transport of rowing shells and equipment to and from competitions.Completed Boating Safety and SafeSport training modules.

Wisconsin Bike Fed
Jan 2011 - Jan 2014Membership Assistant, Bike AmbassadorServe as regional ambassador for "Share and Be Aware" program targeting safe use messaging for cyclists, motorists and pedestrians. Build relationships with individuals and organizations to discuss safe cycling and bike advocacy issues. Manage membership database including member services throughout state of Wisconsin. Plan and staff fundraising and social events for Wisconsin Bike Fed.

Various
Jan 2012 - Dec 2015Certified Personal Trainer - American Council on ExerciseDeveloped comprehensive exercise and training plans for private and gym-based clients including preparation for competition, "couch to fit" approach and healthy behavior change. Specialize in training plans targeting competition in running and rowing, as well as focus on regular exercise habits, healthy body image, balance and overall health.

Wingra School
Jan 2012 - Dec 2014Teacher, Physical Education
Trek Bicycle
Nov 2014 - Aug 2016Program Manager - Madison BCycle BikeShare SystemManager of Madison's urban bikeshare system, operating with 40 stations and 350 bicycles. Oversaw sponsor relationships, program execution and marketing, strategic planning for growth and expansion. Supervised operation and maintenance staff and summer-intern marketing staff annually.

Wisconsin Bike Fed
Aug 2016 - Apr 2018Membership DirectorAs part of the statewide advocacy team, I oversaw recruitment, renewal and retention of over 10,000 engaged members and supporters with an interest in making Wisconsin bicycling better, through engagement events, donor prospect management and responsive customer service. As head of the membership department, I successfully managed a membership and donor operations budget of over $250,000 annually and grew returns on semi-annual fundraising appeals consistently year over year.

Catalyst Rowing Fitness
Jan 2018 - nowOwnerCatalyst Rowing Fitness is rowing-based group and individual fitness training in a studio setting. Rowing is a full-body, low-impact but intense workout. Catalyst helps spark a reaction, and accelerate the change you want to see in your fitness training.

Public Health Madison and Dane County
Sept 2020 - nowPublic Health SpecialistAs my adventure as a small business owner has unfolded, I felt the importance of answering the call to put my public health expertise to work as part of our community COVID response. I am privileged to be part of the team at PHMDC: initially working at the testing and vaccination sites at Alliant, and now working as part of an absolutely amazing, committed and expert group around community engagement, workforce development and health and racial equity.
Licenses & Certifications

Personal Trainer, American Council on Exercise
American Council on ExerciseSept 2011
Volunteer Experience
Race operations volunteer
Issued by Head Of The Charles Regatta on Oct 1998
Associated with Martha LaugenVolunteer
Issued by Mendota Rowing Club on Jun 2009
Associated with Martha Laugen
Languages
- enEnglish
- noNorwegian (basic conversational)
- spSpanish (basic conversational)
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