Victor Besnard

Experience

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  Levi Strauss & Co.

  May 2010 - Aug 2010

  Assistant Account Manager

  Portfolio of accounts management; Project management; Market studies; Sales teams training.

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  Harley-Davidson Motor Company

  Aug 2011 - Aug 2012

  Business Development Assistant, Strategic Growth Markets

  One-year work placement at Harley-Davidson Europe. I worked closely with Harley-Davidson strategic growth markets central and subsidiaries teams (South Africa, MENA, CEE, CIS and SEE) and their local dealer networks.• New market entry studies• Budgeting and forecasting• CRM development and support• Developed a 5-year strategic business plan for the strategic growth markets group• Analysis (P&L statements, SG&A, customer satisfaction index, inventory, and sales)Implemented geographic information systems (ArcGIS and Google Earth) as sales mapping and network planning toolsActed as a key resource for Harley-Davidson expansion projects Show less

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  Jaguar Land Rover

  Jun 2013 - Nov 2013

  Sales Planning and Reporting Analyst

  As a key member of the European marketing & sales operations team, I worked closely with the national subsidiaries, their localsales & planning teams and regional managers. • Sales planning and forecasting for 8 major European nations• Monthly reporting on wholesales & retails performance, inventory, production, order intake and order bank• Monitoring and development of metrics and KPIs• Identification of business opportunities• Market and competitor analysis

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  Harley-Davidson Motor Company

  Nov 2013 - Oct 2021

  Responsibilities include all commercial and management duties of Harley-Davidson operations in a district of 7 emerging markets in South-East Asia (Vietnam, Philippines, Indonesia, Myanmar, Cambodia, New Caledonia, Tahiti). • Manage sales operations of Harley-Davidson dealers in South East Asia• Create and implement strategies and business plans supporting company’s and dealerships’ performance and profitability• Plan and deliver wholesale and retail sales for motorcycles, parts & accessories and general merchandise• Train dealerships management and staff• Develop tactical sales campaigns• Identify network expansion opportunities• Review dealerships financial statements to ensure dealerships profitability• Advise dealerships on all areas of the businessGrew retail and wholesale motorcycles units by 137% Grew related products sales by 68%Onboarded 7 new authorized dealerships Developed a comprehensive sales operation onboarding kit for new dealershipsImplemented sales challenges and incentive programs to drive incremental sales and motivate sales teams Show less Responsibilities include commercial and management duties of Harley-Davidson after-sales operations in a district of 6 Emerging Markets in South-East Asia (Thailand, Indonesia, Singapore, Malaysia, Brunei, New Caledonia). • Manage after-sales operations of the Harley-Davidson dealers in South East Asia• Support service operations and design tailored action plans• Plan and deliver parts & accessories wholesale forecasts• Develop initiatives to drive sales and reduce parts & accessories obsolete inventory• Build after-sales training plans• Audit and monitor warranty claims• Implement best practices on inventory management, warehouse management, and visual merchandising• Guide and assist dealers in the recruitment of service staff.Grew service proficiency by 10% points Grew parts & accessories sales by 45% Onboarded 13 new authorized dealershipsDeveloped a comprehensive after-sales operation onboarding kit for new dealershipsRecognized as the Harley-Davidson Asia Pacific talent in 2016 Show less

  • District Manager - Asia Emerging Markets

    Mar 2018 - Oct 2021

  • District Service Manager - Asia Emerging Markets

    Nov 2013 - Feb 2018
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  FLYING TWIN

  Oct 2021 - Nov 2023

  Director Of Business Development

  Flying-Twin is the sole authorized dealership of Indian Motorcycles, Brixton Motorcycles and Lambretta in Reunion Island

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  Triumph Réunion

  Oct 2023 - now

  Concessionnaire