Adnan Ashraf

Experience

• 

  Talal Group of Companies

  Jan 2021 - Feb 2021

  Intern

  Provided assistance to the marketing team in setting up a digital presence.Streamlined the promotional aspects of the retail division.Liaised with agencies in designing and managing the company's flyer app.Provided content for company website and profile.Assisted in product fulfillment & advertising for the company's amazon vendor division.

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  American University of Sharjah

  Sept 2021 - Dec 2021

  Student Tutor

  As a student tutor, I helped fellow students to clarify and review materials taught in class, explain concepts and solve specific problems for the Supply Chain Management course under the Department of Marketing and Information Systems at AUS.

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  Apparel Group

  Jun 2022 - Jul 2022

  Marketing Intern

  Responsibilities included:- Assisting Ecommerce manager in executing an action plan to significantly raise business performance and ecommerce conversions- Actively reviewing websites health and user insights using google analytics - Updating product tags and improving search engine optimization for Aldoshoes.me- Analysis of sales reports to identify top selling merchandise for further promotion - liaising between the company and a digital marketing agency to promote awareness and sales for ecommerce Show less

• 

  Noon

  Nov 2022 - Apr 2023

  E-Commerce Merchandise Analyst

  - Maintained website pages for Home-Kitchen, Appliances, Sports, Stationery, Books, and Media, ensuring adherence to the campaign calendar and performing routine quality checks.- Assisted in executing 15+ campaigns based on market trends and customer sentiment, tracking search trends and e-commerce KPIs and performing external benchmarking.- Collaborated with stakeholders to execute platform-level and category-level sales campaigns (Yellow Friday sale, Big deal sale, Ramadan sale, etc.).- Enhanced customer journeys by analyzing touchpoints and funnel performance to optimize the user experience.- Analyzed sales data and structured navigation routes on the noon app and website of the Hard-lines categories.- Prepared sales reports and presentations including webpage performance metrics, customer funnel ratios, search trends, to the commercial team during weekly business reviews. Show less

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  Talal Group of Companies

  May 2023 - Jun 2023

  Data Consultant

  - Consulted the Enterprise Resource Planning team on creating and analyzing data-driven reports and dashboards relevant to the retail industry.- Assessed the feasibility of analytical tools relevant to the company, in line with the SAP environment.- Delivered a presentation and formula sheet on analytical reports relevant to the retail sector (Top 1000 skus, product purchase spikes, product and category performance, promotion performance) to be implemented on the SAP analytical cloud

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  MSA Data Company

  Mar 2024 - Aug 2024

  Co-Founder

  https://msa.simple.ink/Helping SME's leverage data to generate business insights.- Consulted an FMCG brand in the UAE to forecast product sales.

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  South Warwickshire NHS Foundation Trust

  May 2024 - Aug 2024

  Data Consultant

  Aiding the South Warwickshire Foundation Trust in serving surgery patients better with machine learning techniques to reduce resource waste and patient wait times.

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  Talal Group of Companies

  Aug 2024 - now

  BI Analyst