Mehrdad Adin

Experience

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  EDUNIVERSAL

  Oct 2014 - Nov 2014

  Event Management Intern

  Coordinated event; negotiated with suppliers to provided necessary materials

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  Vamatco

  Jan 2015 - May 2015

  International Sales Intern

  Responsible for the new customers in Iran; contacted with potential clients and negotiated with them

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  ÜNLÜ & Co

  Sept 2015 - Feb 2016

  Market Research Intern

  Collecting Financial Data about All companies in Tehran Stock Exchange; forming Iran Capital Market Database

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  Maven Partners

  Oct 2015 - Jan 2016

  Project Associate

  Developing consulting package on Geomarketing services; Analyzing Potential aspects of Goeomarketing in Turkey and customizing service Package for Turkey

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  Nestlé

  Jan 2017 - Jun 2021

  Managed distribution to 16,000 points of sales (Groceries) in Tehran through distributor field team; executed 1000 Shelf Visibility projects in Key stores via merchandising team; Managed 4 TDEs to monitor market dynamics and optimize sales opportunities Built E-Business model for Nestlé Iran and established an online sales channel for the first time in the company, building basic structures and seeking continued development Led the biggest direct sales team in Tehran with 8 field sales representatives, managing sales and distribution to 4000 points of sales in Central Tehran Managed the wholesale market through the distributor in Tehran grand bazaar; launched dedicated SKU for the whole selling channel; balanced pricing in bazaar preventing stock movement between channels Delivered a budget optimization platform with zero landing on the previously committed budget of 2017 for the first time in Nestle Iran; Developed real-time monitoring of actual spends vs. budget dashboards; Audited and reported comprehensive WHO code compliance reports on Nestle Iran Nutrition business Developed a strategic sourcing roadmap for soft packaging, supplying laminated film for Nestlé’s driver category in sales; Researched, negotiated and assigned a contractor for POSM production and signed a one-year contract with the selected supplier; Managed the process of holding a tender of a new warehouse for Nestlé’s logistics operation for the next 5 years; Developed a customer collaborative planning (CCP) framework for distributors supporting 18 months demand planning cycle

  • Global Digital Acceleration Team Member

    Jan 2020 - Jun 2021

  • Area Sales Manager

    Mar 2019 - Dec 2019

  • E-commerce Channel Lead

    Dec 2018 - Dec 2019

  • Field Sales Supervisor

    Sept 2018 - Mar 2019

  • Wholesale Account Supervisor

    Feb 2018 - Sept 2018

  • Finance & Control Management Trainee

    Sept 2017 - Jan 2018

  • Supply Chain Management Trainee

    Jan 2017 - Sept 2017
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  Nestlé Purina PetCare Europe, Middle East & North Africa

  Jul 2021 - now

  ECom Key Account and Market Development Manager
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  UNLEASHED by Purina

  Jan 2024 - now

  Project Development Manager