Experience

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  Self-employed

  May 2020 - now

  Small business owner

  Founded and operates customized clothing shop

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  Freelance

  Feb 2021 - now

  Freelance creative & photographer

  Provide content creation, social media services, graphic design, website development, and photography to over a dozen clients, helping them elevate their brand identity and online presence with tailored creative solution

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  Pi sigma epsilon - virginia tech

  Nov 2022 - now

  Elected to lead public relations for a 100+ member chapter and serve on a 9-member executive board. Developed dynamic social media content and campaigns, boosting campus visibility with a monthly increase of over 100% in accounts reached.Maintain consistent attendance at events while actively engaging in philanthropic initiates and professional development workshops.

  • Member

    Nov 2021 - now

  • Vice President of Public Relations

    Nov 2022 - Nov 2023
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  Virginia tech - pamplin college of business

  Nov 2022 - Dec 2023

  Pamplin global mentor

  Served as mentor hosting regular advising and social sessions to provide international and exchange students with information and opportunities to better transition to studying abroad at Virginia Tech

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  The recording academy

  Feb 2023 - now

  Grammy u member
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  Beats by dre

  Mar 2023 - May 2023

  Branding strategy & business analytics extern

  Worked with the Consumer Insights division to evaluate the Gen Z perception of the brand’s social media strategy, campaigns, and brandingSynthesized findings and insights into a documentary-style final presentation

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  Paragon one

  May 2023 - now

  Student ambassador
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  Lunch pail ventures

  May 2023 - now

  Drive digital marketing initiatives by creating content, managing HubSpot email campaigns with a 30.7% average open rate, building and maintaining the company website on WordPress, and developing a community platform to enhance engagementLead the coordination of 10+ annual hybrid and in-person events, including large-scale nationwide gatherings with 100+ attendees, and capture visual media at these events to produce compelling content that showcases the brand's impact and supports growth. Show less

  • Marketing Coordinator

    Jan 2025 - now

  • Digital Marketing Intern

    May 2023 - Dec 2024
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  Rendyr

  Sept 2023 - Dec 2023

  Marketing and ecommerce intern

  Assist with social media by scheduling and publishing posts across various social media platforms, engaging with followers by responding to comments, messages, and reviews, and monitoring social media analytics and generate monthly reports on performanceWork closely with the marketing, eCommerce, and customer success teams tostrategize, plan, and execute initiatives to improve customer experience andbusiness operations