Experience

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  Fareportal

  Jun 2018 - Jul 2021

  Managing Digital Sales streaming account to Improve Brand positioning andGrowth.Developed and apply both strategic and tactical digital marketing plans andecommerce activities with a focus on driving acquisition and conversionDevised and implemented robust digital acquisition plans, ensuring precisionwith reporting, budgets, and re-forecasts.Increased site traffic by 15% from paid sources (PPC, Grant, Display) • Led theacquisition of a new digital agency, resulting in 90% MOM savings • Enhancedconversion rates by 30% through A/B tested landing pages for a betterperforming conversion funnel.Collaborate with internal departments to execute national advertisingcampaigns, plan global digital distribution, and re-deploy a 2M+ consumer salesand marketing database. Show less

  • Executive Data Analyst Digital Marketing (CheapOair.com/ OneTravel.com)

    Nov 2018 - Jul 2021

  • SR. Executive Data Analyst Digital Marketing (CheapOair / OneTravel)

    Nov 2018 - Jul 2021

  • Intern Data Science Marketing

    Jun 2018 - Nov 2018
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  Sycorian matrimonial services ltd.

  Feb 2020 - Jul 2020

  Marketing analyst

  Marketing Consulting · Brand Design · Management Consulting · Search Engine Marketing (SEM) · Project Management · Brand Consulting · Digital Marketing · Performance Marketing · Growth Marketing · Business Analytics

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  Healthkart

  Jul 2021 - Apr 2022

  Senior marketing associate (digital business)

  Digital Business - Handling One of the Top Most Health Chain Brands like 'Healthkart.com', 'Muscleblaze.com', 'Gritzo.com' & 'Muscleblaze fit food' in the Digital media Space.Help Different Brand to Boost up their Brand and Awareness Through the Digital marketing Platforms and Inc. Revenue and sales.

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  Ht digital streams

  Apr 2022 - Feb 2023

  Senior business analyst (digital business-data & analytics)

  Digital Business-Data & Analytics at Hindustan TimesDoing Mobile app analysis using Google analytics & Firebase software track daily DAU &MAU for there brands like Mint Bussiness news, Hindustan times etc.Tracked, extrapolated, and interpreted customer data using Python, SQL, and Excel toreport customer behaviors and state-wide retention numbersWorked with stakeholders and clients to model and document goals, communicatingtransparently to meet 98% of deadlines.Participated in product development planning, providing key insights based on predictivemodeling, which allowed PMs to make decisions.Creating Dashboard using Google Data Studio & Tablue. Show less

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  Hsad

  Feb 2023 - Sept 2023

  Senior business analyst at -hs ad (lg electronics)

  Digital Business-Data & Digital AnalyticsWorking for there client GMR Delhi Airport,Handling there Airport website & Social mediapages using diffrent tools like Google analytics ,Sem rush ,doing A/B testing to there websiteusing google optimizer tools.Working on projects like1. Digiyatra data Dashboard 2. Buissnes Data (Aero & Non Aero) Dashboard3. SBD (SELF BAGGAGE DROP)

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  Lenskart.com

  Sept 2023 - Apr 2024

  Am - business analyst (digital business & analytics)
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  Exl

  Apr 2024 - now

  Lead - am - analytics (digital business & analytics)