Virginia Estefanía Vega Martell

Experience

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  Serna Group

  Apr 2011 - Sept 2011

  General Assistant

  - Media Relations- Press Release Follow up- Content Creation- Interviews coordination

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  RP Asesores Silvia Pendás

  Sept 2011 - Aug 2013

  Public Relations Tiffany & Co. Frattina and Park City Utah

  - Development and execution of Communications strategies for Tiffany& Co Mexico, Frattina, Frette and Park City Utah- Fam Trips for the launch of Collections like "Blue Book" and Fam Trips for show the Utah destination activities. - Editors and Media Relations.- Management of Charity Alliances for Frattina and Tiffany & Co.- Big event with Red Carpet coordination for the Launch of the Movie "The Great Gatsby"- Editorial Shooting and Product Test with Tiffany & Co, Frattina and Frette.- Original Storytelling and Locate Press Releases. Show less

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  De dealer

  Aug 2013 - Apr 2014

  Public Relations Rémy Martin, Cointreau, Vinos Torres, Vinos Matarromera, Vinos Arzuaga y RFDC

  - Launch of Torres 10 and alliance with music producers and celebrities.- Participation on Millesime with "Flor de Caña" and "Remy Martin"- Expand the Brand Presence on different outlets.-Content Creation- Media Relations

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  3AWORLDWIDE

  Apr 2014 - Sept 2020

  Public Relations Manager

  - Influencer Marketing campaigns.- New Business Strategies.- Development and execution of Communications strategies for WIBE, Bio Oil, Nissan Champions League, FHipo, Travelocity, Sex Soda and the startup "La Planner"- Alliances with other industries.- Editors and Media Relations expert.-Media Exposure and Executive Profiling

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  PluralRP

  Oct 2014 - now

  - Influencer Marketing campaigns for hospitality.-New Business Strategies.- Development and execution of Communications strategies for JW Marriott Mexico City and W Hotel Mexico City.- Alliances and positioning the wellness of "AWAY Spa"- Editors and Media Relations expert.- Launch Events and Gastronomy Experiences on Xanat Bistro Restaurant,25DOS restaurant, Living Room Bar and Lobby Bar.-Media Exposure and Executive Profiling for the Director and Chef´s of the Hospitality properties. Show less

  • Directora ejecutiva asociada

    Dec 2024 - now

  • PR Luxury and Communications Director en Plural

    Sept 2020 - Dec 2024

  • PR Luxury and Communications Manager

    Oct 2014 - Sept 2020