Cole De Monico

Experience

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  Viral Blog Content

  Mar 2014 - Jun 2015

  Copywriter

  • Wrote SEO blog content for various online businesses• Assisted with email marketing outreach

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  TalkLocal

  May 2015 - Aug 2015

  Copywriter

  • Wrote SEO content for consumer and small business blogs• Assisted with social media outreach, video creation

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  University of Management and Technology - UMT

  May 2016 - Aug 2016

  Course Writer

  • Drafted and edited course materials on business, homeland security, economics• Responsible for text and picture layout and format for in-house web design software

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  Vivial

  Jul 2017 - Aug 2018

  Content Writer

  • Liaised with high-priority and at-risk clients to tailor content, copy, and strategy.• Created copywriting guides for company freelance writers.

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  Columbia University in the City of New York

  Oct 2018 - Jan 2020

  English Teacher

  Teaching artist for CA/T currently teaching 10th grade English and creative writing at the High School of Fashion Industries.Designed and teach a Columbia Community Course in cross-genre creative response to current events.

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  Varsity Tutors

  Jun 2019 - Jan 2020

  Tutor
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  Ivy Bound Test Prep

  Jun 2019 - Jan 2020

  ACT Tutor
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  Scale Media

  Sept 2020 - Feb 2024

  Direct response copywriter for 1MD, Scale's flagship supplement brand.- Concept & create conversion-focused landing pages, videos, and ad copy for a variety of products, targeting bottom, middle, and top-funnel consumers.- Created two split tests that have doubled revenue versus control.- Wrote several upsells that increased sales significantly versus control.

  • Senior Content Strategist/Manager

    Apr 2023 - Feb 2024

  • Senior Direct Response Copywriter/Manager

    Aug 2022 - Feb 2024

  • Senior Copywriter

    Feb 2022 - Jul 2022

  • Copywriter

    Jul 2020 - Feb 2022

  • Junior Copywriter

    Sept 2020 - Nov 2020
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  CDM Consulting

  Oct 2023 - now

  Ecommerce Manager & Content Strategy Manager (Consultant)

  - Managed performance marketing team for 3 ecommerce brands ranging six to eight figures.- Responsible for strategy, copy, & optimization of numerous omni-channel campaigns with conversion rates up to 10%.- Handled Shopify front and back-end, including apps, integrations, and creating data reports for my team and CEO.- Directed cross-functional teams by implementing efficient processes & project management automations.- Improved brand AOV 22% by optimizing bundle offers, checkout, and post-purchase.- Harnessed customer behavior data to reduce cart abandonment rate 18% across brands. Show less

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  Invisible Technologies

  Aug 2024 - now

  AI Data Trainer / Data Quality Analyst

  - Created high-quality training data for industry-leading firm's debut AI model.- Helped develop, maintain, & communicate data quality guidelines among hundreds of trainers.