Kathryn Pulkrabek

Experience

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  Japan Exchange and Teaching Program(me) (JET)

  Jul 2000 - Jul 2002

  Assistant Language Teacher

  • Worked as an assistant language teacher at two junior high schools (grades 5-8) and one elementary school (grades 1-4)• Designed and executed workshops at cultural conferences, such as “Japanese Pop Culture in the Classroom” and “Global Issues in the Junior High School Classroom”• Supervised speech contests, English camps, and cultural exchanges

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  Rotary International

  Feb 2003 - May 2006

  Licensing Coordinator

  • Coordinated internal review of licensed products and execution of license agreements• Created and analyzed tracking reports for licensing activity for over 330 international licensees while reconciling licensing revenues of over $1.5 million• Managed the bid and design process of yearly presidential theme merchandise, coordinated with the Rotary International president and 20-30 potential vendors from around the world

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  American Dental Association

  Jun 2006 - Sept 2020

  • Managed practice management/professional resources product line of more than 70 products, generating $6.2 million in revenue in 2019• Spearheaded product development and editorial process from product ideation to completion using adept project management skills to produce 8–10 new or revised products per year, including books, e-books, videos and apps• Owned copywriting responsibilities for print and digital marketing campaigns. Created content such as SEO-optimized web copy for e-commerce site, print catalog and e-catalog product descriptions, direct mail pieces, scripts, newsletters, blog posts, and product launch campaigns, including taglines and ad copy• Built, led and coached teams of freelance writers, subject matter experts and information sources for ADA content through the editorial process to create best-selling products• Acted as technology lead and strategist for Tizra digital product and video streaming platform• Collaborated with cross-divisional colleagues such as legal, marketing, science and other internal subject matter experts to meet the branding and content integrity standards of ADA products • Developed and presented cross-divisional sales and training presentations to colleagues, including sales team, key stakeholders and senior management, on ADA professional resources products Show less

  • Product Line Manager, Editor and Content Development

    Jan 2011 - Sept 2020

  • Licensing and Reseller Programs Coordinator

    Jun 2006 - Dec 2010
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  XX, Will Travel Podcast

  May 2015 - May 2019

  Creator, Producer and Host

  This bi-monthly podcast was designed to motivate and inspire travelers through audio storytelling. Its mission was to encourage women to explore and claim the world as their own, especially those who have been traditionally underrepresented in the travel media sphere. Included interviews, travel tips and city/country spotlights. Heard in all 50 states and 90+ countries around the world, averaging 1000 unique downloads per month.Responsibilities included: • Developing unique topics and content that appealed to travelers of every experience level, from beginners contemplating their first trips to round-the-world solo travelers • Researching, sourcing and interviewing guests from around the world• Recording, editing and mixing audio using GarageBand and Audacity software• Implementing and managing social media campaigns across Twitter, Facebook, and Instagram using the Hootsuite social media management tool Show less

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  Intouch Solutions

  Apr 2021 - Feb 2022

  Associate Director, Content Strategy
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  Bain & Company

  Feb 2022 - now

  Practice Editor, Commercial Editorial