Sruthi Swaminathan

Sruthi Swaminathan

Design Trainee

Followers of Sruthi Swaminathan551 followers
location of Sruthi SwaminathanChelmsford, England, United Kingdom

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  • Timeline

  • About me

    UX Designer at Pomegranate Media

  • Education

    • MOP Vaishnav College for Women

      2010 - 2013
      Bachelor's Degree Visual Communication Graduated as Best Outgoing Student
    • UX Design Institute

      -
      Professional Diploma in UX Design UX Design
    • MICA

      2014 - 2015
      Communication Design, Art Direction, Creative Strategy Graduated with a Gold Certificate
  • Experience

    • RK Swamy BBDO

      Apr 2013 - Jun 2013
      Design Trainee

      With a focus on branding, I designed packaging, logos, catalogues & posters for a variety of brands within BBDO’s global portfolio.

    • Optima Response Management Pvt. Ltd.

      Aug 2013 - May 2014
      Visualiser

      I conceptualised and crafted print ads for magazines and newspapers, and took charge of content design for a number of online brands

    • Edelman

      Apr 2015 - Dec 2018
      Creative Associate - Art

      • I led design campaigns, managing a team of creatives to ensure that we met clients’ business objectives by building effective marketing, PR and digital media campaigns• I spearheaded content creation for multiple brands, from interpreting the initial brief to executing the final design, with an engaging and customer-focused approach• I took a major role in promoting the company in new business pitches, ensuring a seamless translation of corporate and creative strategy into concepts for integrated campaigns. Show less

    • Freelance

      May 2019 - Jul 2021
      Freelance Graphic Designer

      • I work with a portfolio of clients to conceptualise and design collateral; including posters, leaflets, infographics and illustrations• As part of my contract with a global pharma company, I designed the marketing materials for their portfolio of pharmaceutical products from the ground up

    • Pomegranate Media

      Jul 2021 - now
      UX Designer

      • Work on a portfolio of clients with the goal of improving their end-to-end digital experience • Adept at conducting research to better understand customer needs and motivations in order to come up with a design strategy that can solve problems and elevate the user experience • Lead the creation of research plans, personas, customer journey maps, user flows, sitemaps, wireframes and interactive prototypes that solve key customer and business problems• Skilled at conducting interactive client workshops, as well as presenting work to internal and external stakeholders by clearly articulating design rationale• Ensure smooth handovers to the UI and development teams while effectively collaborating throughout the process Show less

  • Licenses & Certifications

    • User Experience: The Beginner's Guide

      Interaction Design Foundation
      Oct 2020
    • Become a UX Design from Scratch

      The Interaction Design Foundation
      Nov 2020
    • HCI

      The Interaction Design Foundation
      Jan 2021
    • Professional Diploma in UX Design

      UX Design Institute
      Feb 2021
      View certificate certificate
  • Volunteer Experience

    • Volunteer

      Issued by Blue Cross Society for Animals
      Blue Cross Society for AnimalsAssociated with Sruthi Swaminathan
    • Volunteer

      Issued by Deepthys Student Forum
      Deepthys Student ForumAssociated with Sruthi Swaminathan