
Esegboria E Adoghe
Research Personnel / Intern

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About me
Marketing Communications Professional | Marketing Strategist | Brand (Accounts) Manager | Dynamic Storyteller| . Brand management experience - (FMCG, Fintech, OEMs, Banking, Tech, Sports, Entertainment)
Education

University of Benin
2010 - 2015Bachelor of Science - BSc Geology
Experience

Teammasters limited
Oct 2016 - Dec 2016Research Personnel / Intern-Served as a member of the coordinating and planning team of the company’s’ 7TH edition National Spelling Bee competition which had over 60 participating schools in Nigeria.- Co-content provider for the company’s website to create awareness and promote brand visibility. -Assisted the auditing team in a client’s company to checkmate fraudulent activities of workers, which in turn yielded positive results as to the company's financial records thereafter.

Government House, Yola
Sept 2017 - Jul 2018Assistant Technician ( Energy Department )- Assisted in developing project work plans - Curated and reviewed relevant field documents as appropriate to meet changing needs and requirements.- Lead team researcher for the electrification of street lights in the Adamawa State Secretariat complex - Assisted in evaluation of contract bids and selection of the best contractor for energy-related state projects

Riquesa Africa
Sept 2018 - Dec 2022Responsible for developing compelling and executable marketing strategic campaigns for various brands.I manage and lead creative sessions to the end of producing innovative marketing ideas to actualize brand objectives.Developed and pitched over 50 marketing campaigns within the 2021 business year with over 45% resulting in new accounts for the business.Supporting team member for the Business Design and creative unit; constantly help in the design process of relevant brand assets with focus on team work in achieving the company objectives as well as our clients. Show less At this position, I was responsible for managing clients and maintaining regular communication between clients and the business.I led the first ATL campaign for the business ; successfully managed the end to end ideation and execution of the Janssen Pharma Campaign which improved product knowledge and generated needed brand awareness.Liaised between internal and external stakeholders, clients and various external vendors to develop and execute client's project in the best practices attainable.Managed and executed campaign ideas for more than 10 brand campaigns across various industries within designated budget for each one successfully. Campaign Theme creator and co-project manager for the 2019 Dano World milk day event which gained notable traction online and offline; impactful enough to attract more than 300 guests in attendance onsite on the event day.Lead project manager for Janssen Pharma OOH campaigns, Hitachi Vantara VSP5000 product launch, GOOGLE BOLO Launch, BASF Care creations product portfolio and other amazing brands.I also created and delivered innovative strategic marketing programs for clients such as Hitachi, BASF, Google, Lumos Solar, amongst other brands with focus on events and activations.. Show less Developed and executed various strategy and experiential campaign ideas for different B2C and B2B brands.Project manager and Team support personnel at various capacities for brands such as DANO Arla, BASF, TRENDMICRO, GOOGLE, HitachiVantara, etc.Content writer and contributor for marketing strategy briefs initiated into highly profitable consumer driven engagements.Event project coordinator and Team support for high profiled brand events handled by the agency for various brands. Show less
Strategist
Jan 2021 - Dec 2022Senior Account Executive
Jun 2019 - Dec 2020Marketing Intern
Sept 2018 - May 2019

Duo Libra
Jan 2023 - Aug 2023Creative strategy LeadI managed and led creative sessions for the business with focus on generating innovative marketing ideas for numerous brands.I and my team grew the agency client portfolio by 60% which generated impressive shoot in business revenue within the first quarter, winning over three new clients within the second quarter.Successfully launched the Flying fish beer brand in Lagos and other environs; curating innovative strategies alongside leveraging consumer interests which in turn led to significant loyalists growth as well as increased brand awareness Currently in the magic of creating affinity with brands and their audience through innovative marketing campaigns and strategies.Excellently introduced, launched and executed campaigns for the BetWinner brand which greatly improved the brand's share of market within Lagos and Southern markets.Planned and executed the Zedcrest 10th Anniversary campaign; curating digital campaigns for Oppo, Trophy, etcI developed and grew the strategy department for the agency, leveraging relevant leadership skills to build a formidable team. Show less

Expose Marketing Solutions
Sept 2023 - nowSenior Strategy and Business planning ManagerI manage and lead creative strategy conservations with other amazing team members for various clients with focus on driving innovative experiences as its pertains to their brand objectives.I developed the 2023 CAF/AFCON tournament strategy plan for the headline sponsor -Rexona Unilever brand, brilliantly executed and managed by the agency .Currently in the magic of creating affinity with brands and their audience through realistic and innovative marketing campaigns and strategies.Tasked to grow the agency client portfolio as well as drive innovative sustainability strategies for the business. Show less
Licenses & Certifications

Innovation in marketing
CIM | The Chartered Institute of MarketingOct 2023- View certificate

Oracle Database 11g: SQL Fundamentals I
SololearnMay 2018 
Fundamentals of Digital Marketing
Google Digital Skills For AfricaApr 2020
Volunteer Experience
Peer Educator Trainer
Issued by UNICEF/ NYSC on Jul 2017
Associated with Esegboria E AdogheVolunteer
Issued by Teammasters limited on Jan 2014
Associated with Esegboria E AdoghePeer Educator
Issued by UNICEF on Jul 2017
Associated with Esegboria E Adoghe
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