Experience

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  Genie music

  Nov 2004 - Jan 2010

  Product manager, head of digital music service

  KT Music (now Genie Music) is Korea’s leading music company, operating a digital music store and distributing K-Pop music. It runs “Genie,” Korea’s 2nd largest digital music store, and houses some of the most popular K-Pop labels. • Managed digital music store operations. • Led several projects, including wired music services, pricing policy development, and content management systems. • Directed an integration project to merge two music stores post-acquisition.

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  Cj enm entertainment div.

  Jan 2010 - Apr 2014

  Product manager

  CJ ENM is one of Asia’s largest media and content enterprises, producing and distributing cable programs, movies, music, performances, and games. Recognized as a key player in the “Korean Wave” content. • Managed digital music service (mnet.com) operations. • Led projects for wireless music services, pricing policy development, and content management systems. • Achieved the highest business results in the company’s history. • Directed video content strategy for wireless environments. • Established a new business for a multi-channel network (MCN) with top-tier media partners and video creators. Show less

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  Danal entertainment

  Apr 2014 - May 2015

  Manager, head of music service

  Danal Entertainment is a digital entertainment pioneer in Korea, known for its distinct K-Pop content and multimedia services. • Enhanced digital music services and rebranded to “dalkomm music”. • Defined and executed strategies for a multimedia platform across wireless and wired environments. • Collaborated with customers, management, and internal teams for product development and management. • Restructured the organization to adapt to market changes and new technologies. • Planned and executed product development for wireless environments. • Led improvements in product infrastructure, including content management and payment systems. Show less

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  Truebook sinsago

  Apr 2016 - Dec 2016

  Manager, head of digital content

  Truebook Sinsago is a leading educational content company in Korea, known for its top educational brands “Ssen” and “Woogongbi”. • Led sales and marketing for e-learning services (ssen.com, Smart Ssen). • Directed projects for pricing policy development and channel strategy. • Launched proofs of concept (POCs) like TV shopping, online shopping, and offline pop-up stores.

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  Treasure hunter co., ltd

  May 2017 - May 2024

  Strategy director

  Treasure Hunter is Korea’s leading MCN and next-generation media company, contracting with over 400 creator teams. • Led the listing on the KOSDAQ business model special track. • Defined and executed strategies for mobile content environments. • Collaborated with management and internal teams for business development and management. • Restructured the organization to adapt to market changes and new technologies. • Oversaw K-Pop content business, including distribution in China. Show less

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  Urbanomad lab

  Jun 2024 - now

  Founder & director

  Urbanomad Lab is a startup dedicated to supporting and consulting for local businesses with a focus on community-based growth and sustainability. • Founded Urbanomad Lab to provide comprehensive support and consulting services for local businesses. • Developed and implemented strategies to enhance the growth and sustainability of community-based enterprises. • Worked closely with local business owners to identify challenges and opportunities, offering tailored solutions. • Facilitated workshops and training sessions to equip local businesses with essential skills and knowledge. • Established partnerships with local organizations and stakeholders to foster a collaborative business environment. Show less