
Sofia Quijano Puech
Key Account Executive Jr.

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About me
Account Manager, Large Customer Sales @Google | Digital Marketing
Education

Universidad Iberoamericana, Ciudad de México
2015 - 2019Licenciatura Mercadotecnia
东华大学
2017 -Intercambio Marketing
Experience

TrendyCorp Comercializadora y Exportadora de México
Aug 2018 - Jul 2019Key Account Executive Jr.Creation of proposals and quotations of innovative items according to the guidelines and specific needs of each client. Search for new prospects and leads to increase the portfolio. Generate stable relationships with suppliers in China and MexicoAlignment with production workshops for deliveries in the agreed time. Administrative tasks; purchase orders, sales, billing, payments, among others activities.

Grupo Cinemex
Oct 2019 - Mar 2021Digital Marketing Analyst Sr.Development of reports based on the analysis of digital strategies and email marketing to find growth area.Search for information and insights to develop campaign strategies, increasing objectives by 40%Analysis of consumer behavior within digital platforms to find trends and key points.Optimize campaigns within SEM and SEO.Transform data and metrics into measurable, achievable and quantifiable actions.s

Air France-KLM
Mar 2021 - May 2022Execution and creation of the digital marketing strategy. Sales Objective.Management for the communication, content, translation and copy-writing of the websites and Social Media of AF and KLM in MexicoResponsible of digital budget placement and revenue of all digital campaigns, actions and online sales. (50% of the Mexican market revenue)Creation of local campaigns, email marketing and leads campaigns. In charge of new commercial alliances, partnerships and influencers marketing. Show less
Digital Marketing Specialist
Aug 2021 - May 2022Digital Marketing Analyst
Mar 2021 - Aug 2021

Quco Outdoors
Aug 2021 - Aug 2023Co-FounderNuestra misión es entregar a los amantes de la naturaleza equipos y accesorios especializados de la más alta calidad para la práctica de su deporte. Así, ayudamos a que cada deportista pueda alcanzar y rebasar sus metas particulares.

DiDi
May 2022 - Oct 2023+ Lead of Orange Pride ERG SSL (Spanish Speaking Latam)Driver Experience, Strategic Products (Taxi, Economy, Connect, Flex & Moto), Club DiDi benefits programCostumer Experience and Regulatory communication, campaigns and budget.Launched DiDI Moto and DiDI Flex new products into the market, developing digital, OOH, in app and media campaign, overarching objetives by 120% in trips and in charge of both targets: Passenger and DriverDeveloped a new website "webinar hub" self-sufficient leveraging strategic partners to give webinars Show less
Driver Earnings Marketing Specialist SSL (Spanish Speaking Latam)
Feb 2023 - Oct 2023Product Experience Driver Marketing Specialist
May 2022 - Feb 2023

Google
Oct 2023 - nowAccount Manager, Consumer Packaged Goods (CPG)
Apr 2024 - nowAccount Manager, Travel
Oct 2023 - Apr 2024
Licenses & Certifications
- View certificate

Foundations of Project Management
GoogleJan 2022 
PADI Open Water Diver
PADIMay 2022
HSK 4
Hanbridge mandarin schoolDec 2017
Languages
- chChino mandarin
- inInglés
- frFrancés
- esEspañol
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