Haley Spracale

Experience

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  Walter Cronkite Sports Network

  Jan 2019 - May 2023

  Staff Photographer

  Provided photos of different sporting events around Arizona State University

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  KB Woods

  Mar 2021 - Jan 2022

  Marketing and Public Relations Associate

  Associate working with a variety of clients in different areas of public relations, marketing, videography, and communications with a focus on written content and storytelling.

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  Cronkite Agency

  Jan 2022 - May 2023

  Account Coordinator

  Assisted clients, including the Phoenix Suns, Laura's Gourmet Granola, Yubico, Arizona Science Center, Ryno Sports Apparel and MC-LEF Arizona, with brand awareness, media relations, and strategy. Created strategic communications plans combining traditional media and digital content strategies that would help grow and elevate brand awareness for clients in the consumer products industry.

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  OXO

  Jan 2022 - Jan 2022

  Public Relations Intern

  Pitched relevant stories about products, new releases and seasonal happenings to national media. Helped secure coverage in publications such as RealSimple, Gear Patrol and TODAY for Amazon Prime Week and seasonal summer stories. Conducted and presented competitive brand and product research to Executive Team. Created company holiday gift guide for media contacts.

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  Arizona Super Bowl Host Committee

  Jan 2022 - Jan 2023

  Marketing Intern

  Helped create press releases, media advisories, and other related content for local and national sources. Was a contact for local media members and assisted with securing and scheduling coverage for various events. Helped create written content that was used for an all-encompassing "Know Before You Go Guide" that was available to anyone who visited the Host Committee website.

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  Arizona State University - Walter Cronkite School of Journalism and Mass Communication

  Mar 2022 - Jan 2022

  Project Manager

  Project manager for the ASU News Co/Lab and Wick Communications Google News Initiative research project. Managed a team of 10 researchers.

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  Featured

  Jan 2023 - now

  Community Manager

  Featured is an expert insights platform that connects subject matter experts with top publishers to create Q&A articles.Leading community support for 40,000+ experts on the Featured platform. Responsible for the launch of 100+ expert news and blog websites. Work includes brand logo creation, press release management, social account creation, and article delivery. Manages community inboxes, social presence and digital monitoring.

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  Kiterocket

  May 2023 - Jan 2023

  Senior Account Executive

  Worked with international clients in the semiconductor space, with a current portfolio of seven to 10 clients, acting as the lead daily point of contact. Created strategic content for web and social to support client initiatives based on Google Ads campaigns. Managed copywriters and designers to bring content to life and meet deadlines. Created and submitted monthly billing and budget reports.