
- Timeline
- About me- Senior Social Strategist 
- Education - Bradford grammar school-
 - The manchester metropolitan university2013 - 2017Bachelor of arts (b.a.) marketing management
 
- Experience - MecSept 2014 - Apr 2015Account team intern- Supporting Account Managers and Executives in day to day planning and activation on the Organic Performance and SEO accounts. Assist in various tasks involving research, planning and delivery of results and account performance. 
 - Greenhouse groupmJul 2015 - Jul 2016Social media account executive- Main accounts: Lloyd Banking Group, Halifax, Royal Bank of ScotlandScheduled posts, monitored budgets, provided in-depth campaign analysis reports for the client, supplied recommendations on future campaigns including audience targeting on a range of platforms and booked media budgets on Metis and reconciled monthly. Lead on the weekly client reporting call. Utilised tools such as: Sprinklr, Sysomos, Foresight News, Metis and extensively used Ad management tools on Twitter, LinkedIn and Facebook Show less 
 - MecSept 2016 - Jun 2017Social media account executive- Main accounts: Carex and Feel Good Drinks •Working part-time whilst completing my final year at University• Day to day tasks such as; content creation and planning, reactive posting, community management, campaign idea generation, influencer outreach and supporting on campaigns and social competitions• Providing additional support on SEO work and New Business briefs. Brainstorming campaign ideas and conducting social and competitor audits for pitches 
 - Manning gottlieb omdJul 2017 - Dec 2021- Key accounts: McVitie’s, Flipz, Department for Education, Estée Lauder and SpecsaversFull service social role: Social strategy, Account & Client Management, channel and community management, paid social planning, managing creative content process, reactive activations, social listening and Influencer campaign management - Social Account ManagerApr 2021 - Dec 2021
- Senior Account ExecutiveApr 2019 - Apr 2021
- Social Media ExecutiveJul 2018 - Apr 2019
- Social Media AssistantJul 2017 - Jul 2018
 
 - Draftline europeDec 2021 - Jun 2023Social strategy account manager- In-house agency at AB InBev Main accounts: Budweiser & Stella ArtoisWorking closely with brand teams to shape and implement social media strategy and campaigns 
 - Eight&fourMay 2023 - Jan 2024Social strategist- Social & Creative agencyKey Accounts: British Heart Foundation, Genesis (Auto), Sandals Resorts, Everyman Cinemas Audience exploration, persona building and profiling. Setting social strategies and helping clients to implement these internally with trainings, ways of working guides and in-depth process recommendations. Sector audits and insight gathering. 
 - Not actual sizeMar 2024 - nowSenior social strategist
 
- Licenses & Certifications - Cmi level 5 award in management and leadershipCim | the chartered institute of marketing
- View certificate Facebook certified media planning professionalFacebookSept 2020
- View certificate Facebook certified creative strategy professionalFacebookOct 2021
- View certificate Strategy for solving business and marketing problemsApgSept 2024
 - Snapchat ads managerSnap inc.Nov 2020
 
- Honors & Awards- Awarded to Freya ArmstrongNominated for the Steve Mansfield Employability Award 2017 Manchester Metropolitan University Apr 2017
 
- Recommendations - Md faisalJunior Engineer | Structural Engineer | US, UK & Euro Codes | Steel Structure | Concrete StructureGaya, Bihar, India
 - Veeral vyasGraduate Mechanical Engineer ,Technical SalesSurat, Gujarat, India
 - Hasna safriFinancial Accounting ManagerPrefecture of Casablanca, Casablanca-Settat, Morocco
 - Gbenga fasureOccupational Safety Health and wellbeingRomford, England, United Kingdom
 - Soumya gaurCyber security and Digital Forensics undergrad at VIT Bhopal '26India
 - Mehmetarif çi̇lekQuality Control EngineerAnkara, Ankara, Türkiye
 - Adriano silvaAdm |Comercial| Cpa 10Águas Lindas de Goiás, Goiás, Brazil
 - Sanchi munghateManager - Partnership Distribution at Tata AIA Life Insurance | MBA- Marketing 2021 | SIBM PunePune, Maharashtra, India
 - Natalia haraPresident at Royal Society of Medicine Students Section | Medical student at Barts and the London | ...United Kingdom
 - Maryam mahdiGeneral Manager at Novin ElectronicIran
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