Mark Beasley, Jr.

Experience

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  The Ben & Skin Sports Show - 105.3 (CBS)

  Jun 2013 - Aug 2013

  Summer Internship (social media mktg, content mktg, and communications)

  • Collected quantitative and qualitative data from social media campaigns• Assisted with social media campaigns and analyzed metrics• Maintained presence on social media platforms and respond to posts • Edited audio and video clips• Website maintenance• Assisted with sports broadcasting, producing, and conducting interviews• Assist team in daily administrative tasks

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  Double T 104.3 Sports Radio

  Aug 2013 - Dec 2014

  Assistant Sports Radio Producer / Digital Marketing Assistant

  • Collected quantitative and qualitative data from social media campaigns• Created and published content on website and social media platforms• Performed content research to locate sports related articles and news• Edited audio and video clips• Maintained presence on social media platforms and responded to posts • Website maintenance• Assisted with marketing events and college football games by coordinating radio show logistics, assisting with remote setups, and taking photographs and videos of key moments. • Assisted with sports broadcasting, producing, and conducting interviews Show less

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  Maulana Dotch, Inc.

  May 2014 - Sept 2014

  Summer Marketing Internship

  • Assisted in marketing and advertising promotional activities (e.g., social media, direct mail and web)• Performed market analysis and research on competition• Assisted with distributing marketing materials• Assisted with organizing marketing events• Managed and updated company database and customer relationship management systems• Served as communications liaison between golfers and senior management• Website maintenance

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  T.W.I.T.A.

  Oct 2016 - Feb 2018

  Founder

  • Host variety podcast show which focuses on sports, politics, and trending topics• Implement email marketing campaigns to generate brand awareness• Create social media posts to increase presence and engagement • Manage and edit audio recordings

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  Udacity

  Sept 2017 - Jan 2017

  Digital Marketing Assistant (freelance)

  • Conducted SEO Audits: review and revise page metadata, implement key word analysis using head/tail keywords, and link building/analysis• Created effective marketing strategies based on target audience• Created blog posts, social media posts, website content & other special offers• Created and promoted eBook campaign using Facebook Ad which exceeded targeted KPI with 1,458 in 30 days (Budget: $125)• Increased number of subscribers by over 50% by using Facebook ad manager• Planned & created effective email campaign with a 22% open rate and 3% conversion rate. • Created and managed social media content using Hootsuite (Facebook, Instagram and Twitter) • Promoted & analyzed content through paid search engine channels such as Google AdWords & Bing AdSense • Promoted & analyzed paid social media ads through Facebook Ad manager. • Created an A/B test of two different Ad groups in which both brought in a positive ROI of $323.51• Created multiple video ad campaigns all with a positive ROI of $300 or better with a budget of less than $600 Show less

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  Corporate Capital LLC

  Jan 2018 - Sept 2018

  Digital Marketing Coordinator

  • Create & facilitate blogs to improve SEO• Manage website content using WordPress• Increase website traffic by over 50% using social media• Increase social media presence and engagement on LinkedIn, Instagram, and Facebook• Manage 5 social media channels (Quora, LinkedIn, Instagram, Facebook, & Twitter) • Manage company’s Hootsuite account• Increase brand awareness by branding YouTube tutorial videos• Create content calendar • Maintain consumer relationships through email marketing • Increase brand awareness by branding YouTube tutorial videos• Create content calendar• Maintain consumer relationships through email marketing Show less

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  Brennan Enterprises

  May 2018 - Aug 2018

  Digital Marketing Intern
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  DealerOn, Inc

  Sept 2018 - now

  • SEO Team Supervisor

    Jun 2019 - now

  • SEO Consultant

    Sept 2018 - Oct 2019