
Yudith Martinez
Gerente Laboratorio Serologia

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About me
General Manager - Argentina and Colombia at Abbott Laboratories Core Diagnostics
Education

Universidad de los Andes
1988 - 1994Lic. Bioanalisis Gerencia Empresarial
Universdad Santa Maria
2001 - 2002Especializacion en Gerencia Empresarial Business Management
IESA
2015 - 2016Diplomado en Marketing & Innovation Marketing
Experience

Quimbotec
Sept 1999 - Sept 2001Gerente Laboratorio SerologiaQuality Control Department. Quimbiotec, Blood Derivatives ManufacturerCaracas, Venezuela

Abbott Diagnostics
Sept 2001 - Jul 2011Country ManagerResponsible for the definition of short, mid and long term strategies; taking into account the products market customers targets approved investments and analyzing the commercial and financial feasibility of Business segment as well. This includes the definition of policies, strategies, and patterns to approach customers, key opinion leaders. Planning and developing short, medium and long term strategies, executing, improvement and corrective actions. Control the necessary arrangement for product importation. Responsible for all Division Operations managing all the planning strategies based on the Company vision and mission, strategic objectives and rules from headquarters; ensuring the best productivity and profitability as possible. Together with the commercial area, the coordination of marketing and sales plan elaboration and implementation and POP material as well. Make an administer the Division budget. Define the Division Organization, leadership, coordination, motivation, working together with a team to implement the Company strategies; addressing actions and making the position related decisions in accordance with the conduct code of the Company. Follow up Customers satisfaction and service; considering the established indicators related to the Division Service to then propose continuous improvement actions. Follow up Products Registration Processes. During this position there has been the disposition, adaptability and positive attitude towards new business models, regulations changes, political crisis with an outstanding goal oriented representation of the Division; keeping the work team motivated and with challenging expectations to be successful and proactive for business growth. All this has been done throughout Organization restructures, considering new business models, market dynamic and customer’s needs. Area Business Manager Vzla 2008/Commercial Director 2008Customer Service Manager 2004 Colombia Region/Customer Service Manager 2001 Vzla Show less

Grunenthal Farmaceutica Venezolana
Aug 2011 - Oct 2017Leading the company at the local level to achieve the objectives of growth and competitiveness set by regional and sub regional strategy 2015, optimizing the local P&L in terms of sales and profitability (margins and EBIT) defined at the local level, through the development of a high performance organization, whose operations are entirely focused on the client, and that it complies with all the requirements and standards of quality and compliance, understand and translate into strategic planning and objectives to meet, the context, environment (general and pharmaceutical) and situation of stakeholders (customers, suppliers, competitors, normative regulation, products...), being able to provide for different scenarios present and future, by determining the key success factors, identifying opportunities or threats of business to consider different alternatives and define the desired position that the organization occupies in the sector in the medium and long term. Know and manage the internal stakeholders, properly to manage and adequately comply with a philosophy of work in matrix structure, at regional and international level. Responsible for finding and keeping relationships with Government Authorities legal related matters. Show less
General Manager
Aug 2011 - Oct 2017General Manager
Aug 2011 - Oct 2017

Abbott
Dec 2017 - nowGeneral Manager Argentina and Colombia at Abbott Core Diagnostics
Sept 2022 - nowArgentina General Manager Core Diagnostics
Dec 2019 - Feb 2023Regional Commercial Director Latinoamerica
Dec 2017 - Nov 2019
Licenses & Certifications
- View certificate

Mejora tu habilidad de escucha activa
LinkedInAug 2021 - View certificate

Jeff Weiner y la gestión con compasión
LinkedInAug 2021
Languages
- enEnglish
- esEspañol
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