Matheus Tanaka

Matheus Tanaka

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location of Matheus TanakaCampinas, São Paulo, Brazil

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  • Timeline

  • About me

    Group Product Manager at BEES | Part of AB-InBev

  • Education

    • Ecole Nationale Supérieure des Ingénieurs en Arts Chimiques et Technologiques

      2016 - 2017
      Specialization Energy Efficiency and Logistics for Industrial Systems

      Conceiving, implementing and managing industrial systems (processess, manufactures, etc.) integrating, specifically, the energetic dimension at all of the system's lifecycle phases.

    • Escola Conquer

      2022 - 2022
      Postgraduate Degree Gestão de pessoas e liderança
    • How Bootcamps

      2020 - 2020
      Product Leadership

      - Basic principles of people management and leadership- Product Managers evolution process- Definition and execution of a product strategy- Ceremonies and tools for product management team alignment- Strategical stakeholder communication and relationship (C-level)

    • Federal University of Santa Catarina

      2012 - 2018
      Engineering Bachelor Degree Chemical Engineering
  • Experience

    • CONAQ

      Sept 2012 - Jul 2015

      Responsible for external representativeness and internal leadership. I iniciated the search for key partners that helped us increase the lead generation and, consequently, the volume of sold projects. Responsible for the internal management. I developped a strategic management system using Vicente Falconi's deployment by guidelines methodology. This system allowed us to track all key results and unfold them to all organisation levels.As a result, we provided a sense of ownership to all employees, achieving great results. That helped us increase by 87,5% the volume of sold projects in that year. Responsible for leading the quality team with the objective of improving the management processes focusing in internal comunication, document management, operational efficiency.The improvements our team executed resulted in a 166% increase in the volume of projects sold.

      • President

        Jan 2015 - Jul 2015
      • Vice-President

        Jul 2014 - Jan 2015
      • Quality Director

        Aug 2013 - Jul 2014
      • Quality Analyst

        Sept 2012 - Jul 2013
    • Nanovetores S.A.

      Sept 2015 - Dec 2015
      Quality Management Consultant

      As an external consultant, I developped a project to help Nanovetores pass through an audit to become a supplier for a big company.The main results were the implementation of countless improvements and winning a really big customer.

    • Arkema

      Jan 2017 - Feb 2017
      Consultant

      The final step for my Energy Efficiency and Logistics for Industrial Systems specialization in Toulouse was a consulting project for a Hydrazine Hydrate power plant. In a multicultural group, we developed an energy efficiency project that reduced utility (cold water and steam) consumption resulting in an annual economy of 900k euros and a payback of fewer than 3 months.

    • Renault

      Mar 2017 - Aug 2017
      Quality Assurance Intern Engineer

      My main objective as an intern was mapping and optimizing the construction projects on a global scale for the entire Renault Group.I adapted the project management methodology to standardize and optimize the project manager's work. As an estimated result, we reduced construction projects costs by 10%.

    • GeekHunter

      Mar 2018 - Jul 2019

      Responsible for product management at GeekHunter, a marketplace that connects software engineers to active hiring companies. I divided my attention between the product to internal customers, the companies platform (B2B), and the software engineers (B2C).I had the opportunity to create the product management area putting into practice agile principles and product discovery processes. I also had the opportunity to contribute to the product and business strategy.My main functions were:- to execute a continuous product discovery process composed of data analysis and user research;- to create product hypotheses and validate them through experiments, A/B tests, MVPs, usability tests, and prototyping;- to prioritize the highest impact opportunities that will influence the business OKRs (Objective and Key Results);- to ideate solutions with help from the software engineers, UX Designers, and other key stakeholders;- to manage the product backlog with help from the Tech Lead;- to create and manage the goal-oriented product roadmap. Show less Responsible for the entire business intelligence area. My main objective was to help the company make data-driven decisions.I structured the BI area allowing that anyone in GeekHunter to easily access information through online dashboards and reports.This project steps were:- studying and understanding the database structure;- extracting data from database using SQL queries;- loading those data to Power BI and applying the transformations needed (ETL);- creating reports and dashboards with different views that allow people to extract valuable insights and track all KPIs. Show less

      • Product Manager

        Aug 2018 - Jul 2019
      • Business Intelligence Analyst

        Aug 2018 - Jul 2019
      • Customer Service Specialist

        Mar 2018 - Jul 2018
    • Ambev

      Jul 2019 - Nov 2019
      Technology Trainee

      As part of the first technology trainee group that joined the company, I had the opportunity to go through all the areas of Ambev, getting to know different contexts and projects, and developing different skills in the process.

    • BEES

      Dec 2019 - now

      I lead a product tribe, managing 7 product people (PMs and APMs) that are responsible for managing their product areas and working closely with developers, designers, QAs, etc. to deliver value to our users and business.We are transforming AB-InBevs sales frontline in more than 10 countries and also BEES ecosystem partners like BRF, creating a new journey for sales representatives that help them to be more productive while providing a customized service to each of their customers.I'm responsible for the product strategy and product management craft, leading initiatives to develop the product people, the product management practices, and the product strategy. Show less Product Manager leading the evolution of BEES Force, an internal productivity tool that enables our business development representatives to provide the best service to our customers (retailers), helping them to understand the most valuable activities to do during every customer visit. I was responsible for 2 Value Streams of the mobile application and for an Admin Portal (web application) leading 3 Associate Product Managers that worked closer to the software engineers and product designers to deliver value to our users and business. Show less

      • Group Product Manager

        Feb 2022 - now
      • Senior Product Manager

        Sept 2021 - Feb 2022
      • Product Manager

        Dec 2019 - Sept 2021
  • Licenses & Certifications

    • Product-Led Growth Fundamentals

      ProductLed
      Jul 2021
    • Side Hustle for Product Managers

      Product School
      Jul 2021
      View certificate certificate
    • Improve Your Teamwork Skills

      LinkedIn
      Aug 2020
      View certificate certificate
    • Liderando Times de Diferentes Perfis e Gerações

      Escola Conquer
      Jan 2022
      View certificate certificate
    • Become a Leader

      LinkedIn
      May 2020
      View certificate certificate
    • Product Design

      Udacity
      Jun 2021
    • Fluência Duolingo em Francês: Avançado (estimativa)

      Duolingo
      Aug 2016
      View certificate certificate
    • Green Belt - 6 Sigma

      RL&Associados
      Mar 2016
    • Product Masterclass: How to Build Digital Products

      Product School
      Mar 2020
    • Licensed Scrum Master

      Scrum Inc.
      Dec 2019
      View certificate certificate