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Marcus Overend

Marcus Overend

Followers of Marcus Overend4000 followers
location of Marcus OverendChester, England, United Kingdom

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  • Timeline

  • About me

    Digital marketing strategy and management

  • Education

    • Loughborough Grammar School

      2003 - 2010
      High School A-Level: AAA

      Activities and Societies: House Captain. Athletics Team Captain. Rugby 1st XV. Football 1st XI. A-Level:English Literature: AFrench: ASpanish: AGCSE:5A*s and 4As

    • University of Leeds

      2010 - 2014
      Bachelor's Degree Japanese with Management 2:1

      Activities and Societies: Japanese Society Sports Captain, Leeds University Athletics Squad A 'joint honours' course incorporating Japanese language and Business Management. One year spent overseas at Kansai Gaidai University on a study abroad programme where I lived for the first term with a great host family in Osaka.Level Achieved - 2:1Core Business Management Modules:- Economics for Management- Accounting for Managers- Organisational Behaviour- Marketing- Operations and Supply Chain Management- Management Research & Analysis-… Show more A 'joint honours' course incorporating Japanese language and Business Management. One year spent overseas at Kansai Gaidai University on a study abroad programme where I lived for the first term with a great host family in Osaka.Level Achieved - 2:1Core Business Management Modules:- Economics for Management- Accounting for Managers- Organisational Behaviour- Marketing- Operations and Supply Chain Management- Management Research & Analysis- Entrepreneurship Show less

    • Kansai Gaidai University

      2011 - 2012
      Study Abroad Diploma Japanese, Marketing, Business, Economics

      Activities and Societies: Basketball Circle, Football Circle, Community Volunteer Programme,

    • Oxford College of Marketing

      2018 - 2021
      Diploma CIM Level 6 Professional Marketing Pass with Merit

      Mastering Metrics - Pass with MeritStrategic Marketing - Pass with MeritResource Management - Pass with Merit

  • Experience

    • Hays

      Aug 2014 - Jul 2018

      I partnered with clients in Liverpool, Manchester, Cheshire, Lancashire, and North Wales in their search for marketing talent. Joining the newly formed Yokohama office, our three-person team went from a zero to 100 Million Yen business within two years.I was responsible for recruiting bilingual sales & marketing professionals into the Automotive and Industrial space, working with globally renowned businesses in both English and Japanese.Finished FY2017 as a top-5 Hays Japan billing consultant, and top-10 across hundreds of consultants in Asia

      • Hays North-West | Principal Consultant

        Mar 2018 - Jul 2018

      • Hays Japan | Senior Consultant

        Aug 2014 - Feb 2018

    • Salience Search Marketing

      Dec 2018 - Aug 2023

      Campaign analysis to set clients on the path the achieving digital goals.I assess online campaigns and opportunities for growth across digital channels. As a multiple award-winning agency we have a proven track record working with eCommerce, Finance, Charity and Lead Generation businesses, across:►SEO►Content Marketing►Paid Media►Digital PROUR WORK - https://salience.co.uk/work/OUR FREE RESOURCES - https://salience.co.uk/insight/

      • Head of Sales and Campaign Analysis

        Jun 2022 - Aug 2023

      • Business Development Manager

        Jan 2020 - Jun 2022

      • Business Development Executive

        Dec 2018 - Dec 2019

    • Valuence Group

      Aug 2023 - Oct 2024

      Responsible for UK marketing channels including SEO, Content, UX, MEO, Paid Media, Affiliate, Email, CRM and some offline too.Marketing and Business forecasting.Customer experience optimisation.Agency selection and management.Team management.Partnership management.Global SEO & UX projects. Global CRM strategy & rollout.GDPR compliance.Japanese & English bilingual reporting and forecasting to international board-level. Responsible for UK market digital marketing strategy, reporting to the Global Head of Marketing.

      • UK Head of Marketing

        Jun 2024 - Oct 2024

      • Marketing Strategy, SEO & MEO Manager

        Aug 2023 - May 2024

    • Napthens LLP

      Jan 2025 - now
      Digital Manager

  • Licenses & Certifications

    • Level 6 Diploma in Professional Marketing

      CIM | The Chartered Institute of Marketing
      Jul 2021
      View certificate certificate

    • The Fundamentals of Digital Marketing

      Google
      Dec 2018

    • Google Analytics for Beginners

      Google
      Jan 2019

    • Google Ads Fundamentals

      Google
      Jan 2019