James Alloway MA ACIM

Experience

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  St David's Hall

  Oct 2006 - Oct 2014

  Customer Service Representative and system trainer

  • Helping to develop or update customer service policies and procedures • Managing or leading a team of customer service staff • Handling more complex enquiries and complaints • Authorising refunds or other compensation to customers• Making sure accurate records are kept of communications with customers • Analysing key management information to see how well customers are being served • Helping to recruit, train and appraise new staff• Keeping up to date with developments in customer service Show less

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  Shotgun Rules Swansea

  Sept 2012 - May 2013

  Events Manager

  • Creating and promoting advertising campaigns leading up to each week event.• Managing and booking all staff for promotional activities and on the night operations.• Checking stock levels and reordering when needed.• Costing and planning of promotional activities. • Creating new ideas for events.

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  Nouveau Events

  Aug 2013 - Jun 2014

  Events Manager

  • Creating and promoting advertising campaigns leading up to each week event.• Managing and booking all staff for promotional activities and on the night operations.• Checking stock levels and reordering when needed.• Costing and planning of promotional activities. • Creating new ideas for events.

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  Reach plc

  Jun 2014 - Sept 2018

  • Meeting clients to discuss their advertising needs • Creating bespoke campaigns for clients within budgets • Presenting campaign ideas and costs to clients • Briefing the creative team that produces the words and artwork • Negotiating with clients, solving problems and making sure deadlines are met • Checking and reporting on the campaign’s progress • Keeping in contact with the client at all stages of the campaign• Managing the account’s budget and invoicing the client • Winning new business for the company Show less

  • Regional Telesales Team Leader

    Sept 2016 - Sept 2018

  • Key Account Executive

    Jun 2014 - Sept 2016
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  LOCALiQ_UK

  Aug 2019 - Mar 2023

  Digital Marketing Consultant

  • Sell and maximise marketing spend from a given category and/or territory, by maintaining and increasing business from existing key account customers and continuous sourcing of new business.• Grow unique customer count through effective territory management and competitor management (with minimal supervision/direction from management)• Plan, create and carry out key direct sales presentations in order to develop, build and maintain relationships to obtain increased digital revenue from identified key accounts in addition to non-traditional/print businesses in accordance with agreed business plans.• Lead by example in creative digitally led campaigns that can be provided as best in class examples to the department. Show less

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  Rebel Lion Agency

  Jun 2023 - now

  My key responsibilities include:Strategic Business Expansion: Developing and executing innovative strategies for business growth. This includes analysing market trends, identifying potential clients, and positioning Rebel Lion Advertising as a front-runner in the creative and media planning industry.Client Relationship Management: Building and nurturing long-lasting relationships with both existing and new clients. My focus is on understanding their unique needs and ensuring that our team delivers impactful, cutting-edge advertising solutions.Leadership and Team Development: Leading the business development team by setting targets, providing mentorship, and cultivating a culture that values excellence and continuous learning.Sales and Marketing Synergy: Collaborating closely with the marketing team to align sales strategies and initiatives. This encompasses direct sales presentations, innovative digital campaigns, and leveraging social networking to boost brand engagement.Performance Monitoring and Analysis: Regularly evaluating business performance against set targets, analysing sales data, and adapting strategies to meet evolving business goals.Campaign Management: Overseeing the development and execution of creative advertising campaigns that not only meet but exceed client expectations and resonate deeply with target audiences.Leveraging Digital Marketing Expertise: Using my extensive experience in digital marketing to enhance our online presence, lead generation, and overall digital footprint. Show less

  • Business Development Director

    Jan 2024 - now

  • Business Development Manager

    Jun 2023 - now