Lauren Lim

Experience

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  Slate Church

  Jan 2017 - Jan 2022

  Marketing and Social Media Team

  • Writing, creating and scheduling emails using MailChimp• Updating and editing our official Squarespace website• Organizing visual content of Facebook and Instagram handles utilizing Later • Improving engagement and reach through analytics • Adhering to a coherent theme and colour palette • Ensuring organization goals are represented accurately and achieved

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  Victoria's Secret

  Jan 2018 - Jan 2019

  Sales Representative

  • Met individual sales goals in every shift• Personally engaging with and selling to customers, reading cues and responding effectively • Ensuring the right fit and style of each item - serving multiple customers at a time• Developed resilience and openness to feedback through setbacks

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  Skechers

  Jan 2019 - Jan 2020

  Product Specialist

  • Reached target sales goals every shift• Meeting customer needs and wants, while upselling• Recovering stock, filling and cleaning • Cashing customers out with accuracy and integrity• Working collaboratively with team members to ensure overall store sales goals

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  Global Studies Student Association

  Sept 2019 - Mar 2021

  • Creating social media content through captions, graphics, layout, and posting• Managing social media handles• Improving engagement and reach to establish a stronger community within the Global Studies program at Laurier• Working with Laurier faculty, alumni, and fellow team members to host mentorship events for current students • Organized and coordinated tasks for club events in collaboration with staff, faculty and fellow students• Coordinated with communications team to promote events beforehand

  • Director of Communications and Engagement

    Apr 2020 - Mar 2021

  • Director of Events

    Sept 2019 - Apr 2020
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  Bridging The Gap Laurier

  Sept 2020 - Apr 2021

  Marketing Executive

  • Creating regular posts on various social media platforms• Utilizing my skills in photo editing, artistic design, graphic design• Committed to erasing the stigma surrounding mental health and wellness

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  Global Studies Students Association

  Mar 2021 - Apr 2022

  President
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  Visit Oakville

  May 2021 - Sept 2021

  Digital Tourism Ambassador

  • Promoting tourism within the city of Oakville through blog posts, photo and video content• Meeting with local business owners to highlight components that tourists would find unique and attractive• Self-directed work, juggling many tasks at a time, punctual delivery of content

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  Wilfrid Laurier University

  Aug 2021 - Apr 2022

  Wellness Communications Assistant

  • Utilized my passion of health and wellness promotion in planning and designing digital content for the Laurier community (Instagram reels, educational posts, story takeovers, etc.)• Worked under pressure, independently, and with good judgement and discretion, especially with sensitive material• Collaborated with key team members in creating and designing posts that are relatable and impactful to all Laurier students• Used social media strategy to increase content engagement

• 

  The George Hull Centre for Children and Families

  Jun 2022 - Sept 2022

  Marketing/Communications Intern

  • Created and executed a marketing plan for future Speech-Language Pathology training sessions• Monitored and tracked online marketing channels using Google Analytics, translating information into insights, and highlighting areas to improve to widen Institute reach• Provided overall support and organisation to the Institute to ensure the department runs smoothly

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  Kids Help Phone

  Jun 2022 - Jun 2024

  Crisis Responder

  • Supporting texters in their time of crisis using active listening and collaborative problem-solving skills• Creating a safe, non-judgemental space for texters to share their struggles and be supported• Taking them from distress to a moment of calm, and helping them come up with a plan to stay healthy and safe