Talk to sales Try for Free
Danielle Royon

Danielle Royon

Intern

Followers of Danielle Royon976 followers
location of Danielle RoyonMetro Manila

Connect with Danielle Royon to Send Message

Connect

Connect with Danielle Royon to Send Message

Connect

  • Timeline

  • About me

    Category Manager at Philip Morris International

  • Education

    • Muntinlupa Science High School

      2007 - 2011
      High School Second Honorable Mention

      - Finished with honors, second honorable mention- Elected as Student Council President, Supreme Student Government, Muntinlupa Science High School (SY 2010-2011)- Oversaw the planning and execution of all major school-wide projects that promote student service and fair representation across various student clubs.- Served as Project Head of Earth Day Fun Run (April 2010), a one-day marathon combined with a community-wide cleaning event participated by the whole school community.-… Show more - Finished with honors, second honorable mention- Elected as Student Council President, Supreme Student Government, Muntinlupa Science High School (SY 2010-2011)- Oversaw the planning and execution of all major school-wide projects that promote student service and fair representation across various student clubs.- Served as Project Head of Earth Day Fun Run (April 2010), a one-day marathon combined with a community-wide cleaning event participated by the whole school community.- Chaired monthly and quarterly meetings with other organizations and the school administration.- Represented the school in national and regional leadership conventions Show less

    • Sogang University

      2013 - 2013
      International Student Exchange Program Business Administration and Management, General

      - Took up General Business Management courses under the International Student Exchange Program between Sogang University and Ateneo de Manila University.- Performed well in classes such as Strategic Management Simulation, International Financial Markets, Business English Practice, Analysis of Customer Behavior, and Introduction to Personality Theories

    • Ateneo de Manila University

      2011 - 2015
      Bachelor of Science (B.S.) Major in Management Minor in International Business 3.58/4.00

      - Finished with Latin honors, cum Laude- Shortlisted as one of the candidates for Class 2015 Valedictorian and Program Awardee- Scholar under SingTel Group Undergraduate Scholarship Batch 2- Recipient of The Blue Eagle Circle Stipend Fund Award 2015- Excellence Awardee of Gerry Roxas Leadership Award 2011- Team Leader for MKT 102 (Junior Year Research) and LS 126/127 (Senior Year Thesis) and produced a strategic business plan and implemented it for one semester.

  • Experience

    • Globe Telecom

      Apr 2014 - Jun 2014
      Intern

      - Selected as of one of the 19 students from top PH universities to be part of the Globe Summer Internship Program 2014- Implemented the "delighter" campaign under Project DNA of the Enterprise Business Group- Actively participated in the Ayala Group Summer Internship Program

    • Globe Telecom

      Jun 2015 - Jan 2021

      - Managed overall customer retention and loyalty for Globe Postpaid, including an annual department budget of ~$80Mn- Launched the first online channel for re-contracting, now expanding to other digital channels- Introduced tenure-based and cohort-segmented approach to retention programs backed by in-depth market research and supported by system capability builds- Updated the leadership team through monthly brand reviews, weekly performance dashboards, and special analysis reports- Led a task force composed of various operational enablers, providing strategic vision and orchestrating execution plans- Monitored telco market and consumer trends and direct/indirect competitive activities related to Postpaid retention Show less - Provided strategic support to the Broadband business in order to secure approval of $121Mn additional CAPEX- Led the first digital CCO planning kick-off in Globe, achieving ~80% cost savings and greater efficiency- Formulated the strategic approach and business casing for priority exploratory projects of the CCO- Co-built an internal database of key metrics and digital library monitoring global and local industry trends- Created weekly and monthly digests for the CCO leadership team on key performance metrics and internal product launches vis-à-vis competitive activities- Volunteered to share best practices on CxO-level presentations and story-telling to other departments Show less

      • Brand Manager, Globe Postpaid

        Jan 2019 - Jan 2021

      • Senior Strategy Analyst, Office of the Chief Commercial Officer

        Jul 2016 - Dec 2018

      • Management Trainee

        Jun 2015 - Jun 2016

    • Singtel

      Oct 2015 - Dec 2015
      Management Associate

      - Co-managed the transformation of SingTel’s FutureNow (formerly Business Solutions Center)- Collaborated with internal and external parties to craft solid CxO-level communications strategy based on use cases- Coordinated between in-house engineers and third-party vendors to setup the new digital experience for the center

    • Philip Morris International

      Feb 2021 - now

      - Completed an 18-month Management Development Program with exposure in key strategic projects in Commercial functions- Created the mid-term roadmap for the community of retail partners of PMFTC in general trade, enabled by FastForward experimentation method- Piloted experiments in conducting community engagement formats to achieve higher reach and awareness of New Product Launch (NPL) brands- Increased consumer awareness and visibility of reduced risk products through merchandising and new consumer engagement tools Show less

      • Category Manager

        May 2024 - now

      • Manager, RRP Marketing

        Aug 2022 - Jul 2024

      • Lead, Commercial Project

        Feb 2021 - Jul 2022

  • Licenses & Certifications

  • Honors & Awards

    • Awarded to Danielle Royon
      Cum Laude Ateneo de Manila University Mar 2015 Two-time First Honors Dean's ListerTwo-time Second Honors Dean's Lister
    • Awarded to Danielle Royon
      Candidate for Class Valedictorian and Program Awardee Ateneo de Manila University, John Gokongwei School of Management Feb 2015
    • Awarded to Danielle Royon
      SingTel Undergraduate Scholarship Singapore Telecommunications, Inc. Dec 2011 One of the four scholars in the Philippines of Singapore Telecom, along with other scholars from different countries across the Asia-Pacific region.
    • Awarded to Danielle Royon
      Merit Scholar DOST-Science Education Institute Apr 2011 One of the 400 merit scholars among 1,246 nationwide passers of the DOST-SEI examination
    • Awarded to Danielle Royon
      Gerry Roxas Leadership Awardee Gerry Roxas Foundation Mar 2011

  • Volunteer Experience

    • Drummer, Victory Group Leader

      Issued by Victory Alabang on Feb 2013
      Victory AlabangAssociated with Danielle Royon