Abdul Basit

Experience

• 

  Adamjee Insurance Company Limited

  Dec 2014 - Jun 2015

  Intern

  Responsibilities: Auditing and maintaining Insurance files and uploading data to Microsoft excel. • Maintaining a Filing System, Identifying Inactive Files• Frequency of reference to the files• Retention of the record series• Volume of the record series• Storing inactive files• Location  convenience to the office• Size  including room for growth• Access• Security• Fire protection• Temperature/humidity controls• Shelving• Water/flood prevention• Floor load• Work areas/lighting• Ventilation• Label boxes with department name, record series, dates, and anticipated date of destruction• Create an index of records which are transferred to storage• Enforce charge out rules when retrieving records from storage• Protect confidential records from unauthorized access• Designate specific areas for the storage of records • Apply retention schedules to the records• Always use standard record storage cartons• Orderly arrangement and control• Employs procedures which assure prompt and efficient handling of records• Protect against damage or destruction due to natural or other disaster• Protect confidential records from unauthorized access• Provide systematic legal disposition of records which have reached the end of their retention period• The manner and date in which records have been disposed. Show less

• 

  PFL Group International Ltd

  Feb 2016 - Sept 2019

  • Persuaded management to implement SEO and SEM strategies for the advancement and digital branding of the company. • Organizing and managing all marketing/communication campaigns (social media & TV), exhibitions and promotional events. • Convinced management of the need for a new CRM and SEO-optimized website and worked closely with the developers to guarantee a better and modern product. • Built leads acquisition strategy that generated consistent monthly growth of at least 10% • Improved sales funnel from awareness to conversion and doubled closing rates.• Optimized AdWords campaigns to account for 20% of all new customers acquired.• Utilized a CRM to track down old prospects in an attempt to convert to new revenue as well as re-establish relationships with previous paying clients.• Generated new leads for the firm via cold calls, email campaigns, in-person visits (in UAE), referrals from contacts and networking on social media.• Took surprise quality assurance test of sales team by calling daily 20+ prospects of each country. • Generated weekly 300+ leads for each office, distributed among sales team and pushed teams for a minimum conversion of 15% to help generate local revenue. • Established and maintained relationships with several major Universities and Academies with the help of local teams. • Collaborated with the marketing teams of each country to develop successful marketing strategies including catalog and monthly magazine. Show less

  • Marketing and Business Development Manager

    Feb 2016 - Sept 2019

  • Management Trainee

    Feb 2016 - Dec 2016
• 

  Mazhar Traders

  Dec 2019 - Mar 2022

  Marketing and Business Development Manager

  • In charge of all the marketing and business development activities.• Worked on the leads provided by management. • Maintenance of customer relations and participation in the organization's sales activities.• Assessment of new marketing and sales opportunities as well as presentation of those estimations to the respective managements.• schedule meetings with clients/overseas buyers (Virtually & Physically both).• After the meeting, drafted proper documentation and shared it with a customer after the approval from Management. Show less