Brendan Goh

Brendan Goh

Senior Account Manager

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location of Brendan GohSingapore

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  • Timeline

  • About me

    Senior Brand Comms Manager at Mandate Communications

  • Education

    • LASALLE College of the Arts

      2007 - 2010
      Diploma Design Communication (Advertising)
  • Experience

    • Graphic Masters & Advertising Pte Ltd

      Jul 2012 - Jul 2017
      Senior Account Manager

      Maintain existing client accounts and develop new business opportunities.Making sure that all project timelines are met.Hunt for opportunities on various portals to tender for projects.Attending tender briefings and meetings to understand the clients' needs.Brief and assign tasks to the team and also taking part in brainstorming and discussions.Liaising and co-ordinating with suppliers to ensure that projects go smoothly.Keeping track of project budget.Reports directly to the Director and giving him updates of every aspect of the company.Train and oversee performance of Account Executive.Compile monthly sales report and strategy planning to ensure that KPI and quarterly targets are met.Oversee day to day operations of the company.Managing a team of designers in the local office and Philippines office.Staff welfare and approving of staff annual leave.Keeping track of staff overtime hours and ensuring fair compensation.Identifying potential candidates for hire and conducting interviews.Making the final decision to hire new staff and negotiating their renumeration offer.Orientate new staff and making sure they settle well.Manage the marketing budget of the company.Manage the company’s SEO and SEM campaign. Show less

    • Visibiliti

      Jul 2018 - Mar 2019
      Digital Growth Consultant

      Meeting monthly and quarterly revenue targets.Lead the full life-cycle of digital projects, including regular client management, to ensure that the best possible client experience is delivered.Brainstorm creative marketing ideas and strategies for clients across channels.Nurture a healthy relationship with clients, providing critical analysis and insights on their projects with the support of performance strategists.Work on KPIs for account growth.Generate leads to secure appointments with potential clients. Show less

    • Crush Advertising

      Apr 2019 - Jul 2020
      Account Manager

      • Manage portfolio of key client accounts (GNC, Unity Pharmacy, Epson, Ocean Health, BMF, etc.) • Communicate clients’ requirements to the creative team• Writing of creative briefs for new projects• Manage multiple social media accounts for clients (Eu Yan Sang TCM Clinic, Schulke & Mayr, NCI Health, etc.)• Maintaining and expanding client relationships• Generate leads to secure appointments with potential clients

    • Visibility Design Pte Ltd

      Sept 2020 - Jan 2021
      Digital Projects Manager
    • MullenLowe Singapore

      Jan 2021 - Apr 2021
      Senior Account Manager
    • Splash Productions Pte Ltd

      May 2021 - now
      • Team/Project Manager

        Jun 2023 - now
      • Senior Account Manager

        May 2021 - Jun 2023
    • Mandate Communications

      May 2024 - now
      Senior Brand Comms Manager
  • Licenses & Certifications