Saumya Arora

Saumya Arora

Sales And Marketing Intern

Followers of Saumya Arora765 followers
location of Saumya AroraDublin, County Dublin, Ireland

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  • Timeline

  • About me

    Communications and Brand Marketing Officer at IOB

  • Education

    • Tagore International School, Vasant Vihar

      -
      Commerce
    • Delhi University

      2014 - 2017
      Bachelor's degree Business/Commerce, General 73%

      Relevant Coursework: Business organization and management, Marketing, Business Communication, Advertising, Financial Accounting, Corporate law, Micro and Macro Economics, Business Mathematics

    • Indian School of Business

      2023 - 2024
      Professional Certificate Programme in Digital Marketing Marketing

      Activities and Societies: Marketing Automation and AI, Market Research, Online Reputation Management, Social Media Marketing, Influencer Marketing, Content Marketing, Campaigns and Email Marketing, Customer Psychology and Relationships, Display Marketing, Search Engine Optimisation (Google Ads details, Conversion Tracking, Remarketing), Mobile App Marketing, Conversion Rate Optimisation, Social Media Analytics, Inbound Marketing, Media Buying Planning & Digital Privacy

    • University College Dublin

      2021 - 2022
      Master's degree Communication and Media 2:1

      Relevant Coursework: Project management, Quantitative data analysis, Information Ethics, user-centered design, Research methods, Media production cultures, Digital media, Media and Society, R Studio

  • Experience

    • Incyber Media and Technologies

      Jun 2015 - Jul 2015
      Sales And Marketing Intern

      - Navigated field study and coverage to drive sales of a new project called "deals.restaurant".- Designed and executed marketing campaigns after conducting market research to identify customer needs.

    • Henry Harvin

      Nov 2015 - Dec 2015
      Campus Ambassador

      - Appointed as Campus Ambassador for carrying out "KPMG Lean Six Sigma Green Belt Program" throughout various universities, such as the University of Delhi, Indraprastha University, and Amity University.- Persuaded students to enroll in the program to understand the global quality process.

    • Royal Bank of Scotland Business

      Aug 2017 - Sept 2019
      CS & Operations Analyst

      - Optimised organisation's costs by identifying process inefficiencies through Gap Analysis and outlined sensible solutions.- Leveraged marketing expertise to promote products and capitalise on upsell opportunities.- Trained over 60 employees PAN India of varied designations being an SME, thus enhancing my communication skills.- Accomplished firm wide rollout of CMS to enhance customer engagement.Key Achievements: - Recognised multiple times with SPOT Ovations for my efforts and initiatives.- Co-chaired and boosted the Entrepreneurial Development Academy (EDA) at RBS.- Awarded 1st position for delivering an innovative business pitch for maximising mutual benefits.- Recognised for providing multiple YES checks and Simplifying the Bank (STB) ideas in my team. Show less

    • Ramanchi Foods Pvt. Ltd.

      Nov 2019 - Oct 2020
      Marketing Executive

      - Enhanced brand integrity by monitoring consistency and quality of marketing content to increase customer outreach and accelerate sales during the pandemic.- Articulated with different stakeholders, marketing specialists, and graphic designers to execute innovative ideas to promote sustainable business growth.

    • The Cat and Dog Protection Association of Ireland - CDPA

      May 2022 - Oct 2022
      Social Media Officer

      - Managed company website and social media handles, i.e. Instagram and Facebook.- Customised innovative content and implemented social media calendar.- Envisioned and executed paid social media campaigns and events such as fundraisers.- Quantified impact of digital posts (69% increase in profile visits) and content (442% increase in organic reach).

    • HealthXL

      Oct 2022 - Jan 2024
      Marketing Executive
    • IOB

      Feb 2024 - now
      Communications and Brand Marketing Officer
  • Licenses & Certifications

    • Skills for Working Life

      University College Dublin
      Apr 2022
  • Volunteer Experience

    • Event Coordinator

      Issued by HRIDAY-SHAN
      HRIDAY-SHANAssociated with Saumya Arora
    • Teacher

      Issued by Unique Foundation - An NGO on Jan 2020
      Unique Foundation - An NGOAssociated with Saumya Arora
    • Corporate Social Responsibility

      Issued by Royal Bank of Scotland Business on Aug 2017
      Royal Bank of Scotland BusinessAssociated with Saumya Arora
    • Community Volunteer

      Issued by Muskaan NGO on Jan 2015
      Muskaan NGOAssociated with Saumya Arora
    • Student Volunteer

      Issued by Akshay Pratishthan - India on Jan 2014
      Akshay Pratishthan - IndiaAssociated with Saumya Arora