Thomas Gray

Experience

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  Harvest Digital

  Oct 2013 - Aug 2014

  SEO and PPC intern

  - Daily PPC budget reports- Outreach- Content creation- Link Disavow- Social Media Management

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  Racepoint Global

  Sept 2015 - Jul 2017

  Client Executive

  Working on the consumer team for Racepoint Global, clients include:NewBalance FootballHuaweiRunSocialJordanian Embassy in the USCook MedicalMain work revolves around ensuring that all media vehicles including social and traditional are fully leveraged to drive each client's key messages. I also work closely with the Racepoint lifestyle marketing team, helping generate content and social media recommendations. Recent experience liaising with key media influencers has given me good exposure to the media and marketing landscape, which I use to cultivate string media relationships.Day to day tasks include:News scans of the competitor and industry landscape Competitor analysisLiaising with journalists to help create feature opportunitiesCo-ordinating player interviews with global media influencers with New Balance assetsGenerate new business leads Construct and present proposals to existing and potential clientsMonthly coverage reportsSocial media and website analysis Show less

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  Anthony Yarde- Professional Boxer

  Feb 2017 - Dec 2017

  PR Advisor and Executive

  I personally identified and retained the services of professional boxer Anthony Yarde for PR support, with a momentum campaign to drive awareness in broadcast, print and online media for sponsorship opportunities.This included:• Developing and implementing a communications plan presented to Anthony and his management team• Social media consultancy and management• Liaising with sponsors and actively seeking new opportunities (Adidas, Maxi Muscle)• Press release writing and distribution• Creating regular diverse media opportunities and publicity• Attending events including open media workouts, press conferences • Working with international broadcasters and strategic partners (BT and Boxnation) Show less

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  Adidas

  Dec 2017 - Nov 2024

  • PR and Publishing Manager

    Sept 2022 - Nov 2024

  • Assistant Public Relations Manager

    Dec 2017 - Oct 2022
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  National Football League (NFL)

  Nov 2024 - now

  International Communications Manager