
Christopher Barry

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About me
Account Strategist | Customer Service and Management Professional | Social Media Marketing | MBA
Education

University of Vermont
2007 - 2011Bachelor's degree HISTORY
Champlain College
2014 - 2016Master of Business Administration (M.B.A.) Business Administration and Management, GeneralGraduate Certificate in Advanced Management
Experience

Ben & Jerry's
Jan 2012 - Feb 2018-Manage a team of up to 45 employees, generating over $1 million in sales through in-store and off-premise events.-Train new hires to perform optimal customer service to appropriately represent the company in the Flagship operation.-Track sales data and processed invoices through excel workbooks to track COGS and labor controls for optimal P&L targets.-Organize and participate in local volunteer opportunities working with partners such as the Intervale Center and the Lake Champlain Land Trust.-Support the company’s Field Operations Team conducting system wide store evaluations, assisting in new store openings and in-store trainings.-Help with trainings of new franchisees and managers through the company’s Scoop U Program.-Test new products, marketing efforts, and monitor new scoop shop equipment before release to the franchise community. Show less
Assistant Store Manager
Aug 2013 - Feb 2018Senior Scoop Host
Jan 2012 - Aug 2013

Sheehan Family Companies
Mar 2018 - May 2019Events & Social Media Coordinator-Manage all social media platforms (i.e. Instagram, Facebook, Twitter, Website) for the company, reaching over 15,000 people and businesses across all channels. -Diversify the company’s event portfolio through pursuing new opportunities to feature products.-Collaborate with event coordinators and suppliers to ensure proper products and equipment are allocated and delivered to various events for upwards of 15 brands.-Promote various brands through event attendance and maintaining active communication and outreach through social media.-Update the company intranet site with new products and promotions to assist our sales reps.-Manage iPad setup for sales reps and troubleshoot system errors as they arise.-Assist with new item setup and pricing within the system. Show less

Cision
Sept 2019 - Nov 2019Sales Development Representative-Utilize Salesforce to generate target lists for cold calling and initial outreach, while tracking communication-Prospect and qualify companies to identify new business opportunities and conduct proper outreach-Conduct cold calling to educate potential new clients on the value of our public relations software-Schedule potential new client meetings with Mid-Major Sales Representatives

Taharka Brothers Ice Cream Corp
Dec 2019 - Jul 2021Director Of Retail Operations-Shifted positions during the pandemic to focus on employees/HR role as well as Home Delivery Manager-Manage operations and logistics for our three retail locations with an added emphasis on customer service.-Coordinate and collaborate with the Market directors on events and promotions regarding our brand.-Create training manuals, SOPs, Ingredients Binder, Secret Shopper programs, and other various tools to assist with training and retail shop operations.-Conduct the routing, packing and delivering of all home deliveries.-Work across departments to coordinate needs between the home deliveries and our production team.-Manage the hiring and onboarding of new employees, ensuring they understand the brand, expectations and any relevant job and company knowledge.-Coordinate and implement the company’s employee insurance program. Show less

Monument City Brewing Company, LLC
Jul 2021 - Jun 2022-Oversee the taproom, which included scheduling and coordinating events, programming, staffing and training and product inventory management.-Assist in the training of employees to help understand the products and how to sell to various customers.-Oversee our various social media platforms, as well as our website, ensuring that pages were up to date to best inform customers.-Create digital content to assist with promoting new products, events and information to engage our consumers -Interpret data to determine how to best impact our sales goals for the month/quarter in on and off premise accounts.-Coordinate with our distributor partner to ensure orders were placed and the correct products were delivered to the correct accounts.-Locate accounts to bring in our products to increase brand awareness and product availability.-Coordinate with account managers and buyers to schedule samplings and troubleshoot any product issues if they were to arise.
Brand Experience and Marketing Director
Jan 2022 - Jun 2022Account Sales Manager
Jul 2021 - Jan 2022

MISSION
Aug 2022 - Mar 2024Account Strategist-Facilitate and oversee execution of various brand marketing efforts, ranging from website development and logo redesign to content strategy and collateral development, working cross-functionally with our Design, Copy, Development and Marketing & Analytics teams.-Manage timelines, budgets and multiple deliverables for all projects, while monitoring and updating with the use of project management software to track project scope, timelines, goals, budget, and deliverables.-Develop strong relationships with clients to serve as their advocate to all internal teams.Assist in the development and strategic direction of digital campaigns, website design, and event collateral for multiple clients.-Author creative briefs based on client insights, personal research, and conversations with internal teams to develop the strategic approach for every project deliverable. Show less
Licenses & Certifications
- View certificate

Google Analytics Certification
SkillshopMar 2024 
Certified Beer Server
Cicerone® Certification ProgramSept 2017
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