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Aarushi Kakirde

Aarushi Kakirde

Solution Engineer

Followers of Aarushi Kakirde3000 followers
location of Aarushi KakirdeMumbai, Maharashtra, India

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  • Timeline

  • About me

    Marketing Manager | Sr. Sales Manager | JSW one, Ex - Tata Steel | IIM Rohtak, Brand-Category-Marketing-Key account Management

  • Education

    • St. Norbert Sr. Sec. School

      2014 - 2015
      Higher Secondary 90.8%

      Activities and Societies: Choir, Basketball Physics, Chemistry, Mathematics

    • Indian Institute of Management Rohtak

      2019 - 2021
      Master of Business Administration - MBA

      Activities and Societies: • Digital Head, Public Relations Cell • PR Head, Infusion' 21 • Executive Member, Swaniti • Tarang - Music Society

    • Institute of Engineering & Technology DAVV, Indore

      2015 - 2019
      Bachelor of Technology Information Technology

      Activities and Societies: • Organiser, Invento' 18 • Organiser, Aakshank' 19

  • Experience

    • Deqode

      Jan 2019 - Jun 2019
      Solution Engineer

    • Tata Steel

      Apr 2020 - Jun 2020
      Sales And Marketing Intern (PPO)

      ->The project involved preparing a marketing plan for WAMA (GC Sheets launched in Jul-2019 for promoting GC usage in Vertical applications in industrial and retail segments.) ->It included conducting a comprehensive market survey to determine the root cause and then proposing recommendations to scale up the sales.

    • Datamatics

      Sept 2020 - Nov 2020
      Project Trainee

      Analyzed and developed a new brand equity model for Datamatics with Research Consulting department.

    • IG Drones

      Apr 2021 - May 2021
      SEO and content marketing consultant

      Led a team of 2 content writers and 1 UI/UX Engineer to create compelling blog posts & increase organic reach

    • Tata Steel

      May 2021 - Apr 2024

      • Managing 150 Cr. business across 5 categories in B2B and B2C market, and handling 6 customer accounts • Leading a team of 15 area sales officers to exceed sales target and 150% year-on-year revenue growth• Delving into data insights to penetrate in white spaces, adding over 60 new retail outlets in just 6 months • Establishing market presence through the E-Commerce portal "Aashiyana," contributing to revenue growth • Monthly demand forecasting and effectively managed inventory for over 100 SKUs at stockyard• Accomplishing credit control to ensure on-time payment collection goals to optimize cashflow for company Show less • Headed 3 growth projects of 300 Cr. revenue across 6 states to enhance market presence in tier 2/tier 3 cities• Developed and executed business strategies for New Product (Tata Ezyfit), achieving a 5x sales ramp-up• Analyzed over 12,000 data points to understand consumer behavior, competition, and pricing dynamics, informing strategic decisions to drive market penetration and increase customer engagement • Ideated and executed influencer schemes resulting in sales during the low demand seasons• Effectively Co-ordinated with the cross functional teams including Sales, Supply Chain and legal team• Developed SOPs for retail ramp-up projects and provided process training to new team members Show less

      • Senior Sales Manager

        Aug 2023 - Apr 2024

      • Marketing Manager

        Aug 2021 - Jul 2023

      • Management Trainee

        May 2021 - Jul 2021

    • JSW One Platforms Ltd.

      May 2024 - now
      Senior Key Account Manager

  • Licenses & Certifications