Jon Bramley

Experience

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  West Sussex County Times

  Jan 1982 - Jan 1984

  News reporter/sports writer
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  Eastern Daily Press

  Jan 1984 - Jan 1987

  News reporter/sports writer
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  Daily Echo

  Jan 1987 - Jan 1988

  Sports writer
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  Extel Technologies

  Jan 1988 - Jan 1990

  Golf writer/sub editor

  Reached Fleet Street in my early 20s to fulfil first major career ambition. Covered all sports, but mainly golf on the European Tour.

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  PA Media

  Jan 1990 - Aug 1997

  • Responsible for day-to-day political, general and business news production of the company’s service for the Teletext company on Channels 3 and 4 in Britain. • Earlier, I had launched the Teletext Sports News Service on behalf of PA from 1992.• Readership was 20 million • Oversaw a desk of 30 for the British national news agency • Responsible for day-to-day sports production for the Teletext sports services, managing a team of 12 Built on my experience reporting on Premier League football, Test cricket, Wimbledon, Open Golf, Ryder Cup, you name it. What a life!

  • Assistant Editor

    Jan 1997 - Aug 1997

  • Sports News Editor

    Jan 1996 - Jan 1997

  • Teletext Sports Editor

    Jan 1992 - Jan 1996

  • Golf writer/sub editor

    Jan 1990 - Jan 1992
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  MIRROR GROUP NEWSPAPERS LIMITED

  Aug 1997 - Jun 2000

  Assistant Sports Editor

  • After short periods at the Sporting Life and Daily Mirror papers, appointed Assistant Sports Editor of the Sunday Mirror• Responsible for coverage and production on the two-million circulation Sunday Mirror British national newspaper and deputised regularly for the Sports Editor

• 

  Thomson Reuters

  Mar 2009 - Jun 2011

  • Responsible for day-to for day-to-day planning, co-ordination and team management of global sports editorial output and co-ordination with other sector editorial heads at world’s largest news agency plus TV, stills pictures and graphics• Regular interaction and strategy meetings with sales and marketing and the Thomson-Reuters owned Action Images pictures agency• Budgetary planning and overseeing coverage strategy of global 50-strong team. • Desk head at five Olympic Games and three FIFA World Cups and 2008 UEFA European Championships• Multi-media head for the 2007 and 2011 Cricket World Cups in the Caribbean and Sub-Continent• Won the annual Reuters Journalists of the Year Awards prize for leadership of the 2006 soccer World Cup production team and also the CEO Award for business links in 2005 Show less • Responsible for all political, general news and economic editorial, cross-media and picture coverage in the UK and Ireland on a year’s maternity cover, managing team of 50 journalists and photographers• Improved economic data monthly win rate v Bloomberg from 44% to 55%• End of 2009 customer satisfaction survey showed a 68% rating of “delighted with Reuters News” in the UK and Ireland – the highest of any region in the company worldwide• Liaison with sales and marketing teams – won the 2010 EMEA prize as best editorial manager in this area – and headed numerous customer events including seminars with the UK Chancellor of the Exchequer and the Shadow Chancellor (later Chancellor) and also diversity and other company events Show less

  • Deputy Sports Editor/Head of Global Online Sports (head at launch)

    Jun 2000 - Jun 2011

  • Reuters UK and Ireland bureau chief

    Mar 2009 - Feb 2010
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  Volvo Group

  Jan 2011 - Jun 2016

  Director of Communications/News and Media of Volvo Ocean Race

  • Headed up all communications – television, social media, digital, text, pictures, radio, PR – for world’s fifth most attended and longest (nine months) professional sporting event, the Volvo Ocean Race• Responsible for record growth in media figures for the Volvo Ocean Race 2011-12, formerly Whitbread Round the World Race. We showed record growth again for the 2014-15 edition, which finished in June 2015, driving nearly €500m media value. • Responsible for near 100% growth in pre-Race cycle global media growth in 2013• Oversaw £10 million plus global communications budget for an event with total estimated turnover of £300 million plus• Leading and directing cross-media television, digital and other cross-media partnerships in more than 70 countries across all continents• Led third-party contractor teams in Race from IMG, Sunset + Vine, Getty Images, plus many others• Oversaw double-digit organic growth in digital and social media fan base after refocusing communications strategy away from reliance on traditional media results• Short-listed for UK Broadcast Best Sports Programme of 2012• Short-listed for International Sports Event Management Awards 2012• Nominated for Emmy Award by NBC Sports in 2015 Show less

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  Rio 2016 - Comitê Organizador dos Jogos Olímpicos e Paralímpicos

  Jul 2016 - Aug 2016

  Olympic News Service

  * Responsible for the generation and output of news for the Rio 2016 Olympic Games 2016 as part of the senior management team overseeing 95-strong operation* Output used daily by more than 6,000 Rio 2016 Olympic Games media * Also oversaw output of major statistical data, generated by Gracenote

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  Expo 2020 Dubai

  Nov 2016 - Aug 2020

  I was responsible for all Press Office communications (English and Arabic) at Expo 2020 Dubai, the last World Expo and the team I helped build went on to be voted 'Best In-House Communications Team of the Year' in 2022 at the MEPRA regional PR awards. I won this accolade the following year too as Communications chief for GEMS Education.• Built 100+-strong, multi-national team to help Expo 2020 attain record-breaking 192 participating countries• Oversaw multi-lingual language operations leading to 3 billion+ worldwide media audience and 4 million+ social media/digital following• Directed $10 million+ budget for communications• Developed international media partnership programme leading to contracts with, among others, Facebook, Twitter Google, LinkedIn, BBC and CNN• Helped oversee strategy planning for numerous in-house teams including Innovation, Sustainability, Expo Live, Destination Marketing and Technology.• Oversaw public launch of Expo 2020's legacy 'Smart City', District 2020 Show less

  • Vice-President, Communications at Expo 2020 Dubai

    Apr 2018 - Aug 2020

  • Director - Editor-in-Chief

    Nov 2016 - Apr 2018
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  GEMS Education

  Aug 2020 - now

  Vice-President of Communications

  I lead the dedicated and award-winning (see below) Communications team for GEMS Education worldwide - an organisation with a firm belief that every child in the world has the right to a quality education for the lasting benefit of them and a better future for all. It is my mission to help GEMS deliver on that ambition with 360-degree communications that will inspire, engage and lead to real action. In the first 36 months under my leadership, reach of coverage rose 166% with media value rising just under 50% ($1.5 billion and counting) while perceived negative sentiment was pegged back to less than 1%. Three out of every four media education stories in the UAE in 2021, 2022 and 2023 featured GEMS Education and the group has hit record enrollment numbers and revenue in the last 12 months. We were recognised at the 2022 MEPRA Awards with four trophies and in 2023 (November), the Middle East Media 'Oscars' elected us 'In-House Communications Team of the Year' and honoured us for 'Best PR Campaign of the Year' plus six other trophies. • GEMS Education is the world’s largest and oldest privately-owned K-12 education provider (i.e. schools serving kindergarten children from four years old to senior school students of 18 years old), operating leading international independent schools in five regions globally – MENA, Europe, Americas, Asia Pacific, and India. • GEMS Education operates over 80 schools in eight countries – Egypt, France, India, Saudi Arabia, Qatar, the UAE, UK and USA. Show less